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Fearless Marketing Mastermind

The Fearless Marketer

Here’s my update on the Fearless Marketing Mastermind: First of all, who is this for? First of all, no presentations, slides, or videos. Marketing messages and ultimate outcomes. Proactive Experience Marketing: Webinars, speaking, presentations, podcast interviews, etc. Keep-in-touch marketing (i.e.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. First, be clear on who your ideal client is and what is their pain points.

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Thinking of hosting your own webinars? Here are 7 things you must consider.

Rod Burkert

On to this week: At one time in your professional life, I imagine you have participated on a webinar. This past Friday, I hosted my fifth Practice Development INSIDER webinar. So while having five webinars under my belt isn’t all that many, I can see the patterns and repetitions developing for what needs to be done.

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Why You Need an Email Newsletter

The Fearless Marketer

Second, writing this newsletter every week has made me a much better marketing coach who can offer even better ideas to my clients. I do two kinds of marketing: Passive and Proactive. Passive marketing is being in front of your prospective clients to build the know-like-trust factor. Social media, online articles, videos etc.

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13 Marketing Insights For Great Success

Chad Barr

Reflection Point: I’ve been fortunate to work with and study some of the most effective global marketers and identify what they do to achieve success. Interview interesting thinkers and influencers, promote on your site and various channels and suggest they do the same on their sites and broadcasting channels.

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How to Select the Best Marketing Strategies for Your Business

The Fearless Marketer

I’ve probably had more conversations about this topic with clients than any other: How to choose the best marketing strategies for one’s professional service business. This is the fifth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track.

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The CURE for Burnout

Consulting Matters

I went the safe route and did a couple of interviews with outstanding entrepreneurs. And when I added in the marketing agency-type services like website design, I let go of parts of my mentoring, especially around community building and teaching, that I loved. I realized it was time for me to do the same. What about you?

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