in-person-2 
Consulting Matters
JUNE 13, 2024
Step 2: Define Your Brand Promise Next up, let’s talk about your brand promise. No matter how a client becomes aware of who you are and what you do – whether from a search engine or a personal referral, your website shapes their thinking about you and your value in less than 3 seconds.
Successful Independent Consulting
JUNE 1, 2024
If you’re meeting your potential client in person, bring color copies to use as visual aids, but don’t leave your samples with the client. Use your samples as a springboard to explain how you achieve results. Samples should be generic. In other words, they should be stripped of any proprietary names or logos.
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Successful Independent Consulting
APRIL 1, 2024
This is why you want to be “The Person” to talk to for a given situation. They want to hire a specialist and you want to be that person. Exercise #2: Study Your Work History. I’ve mentored and represented hundreds of independent consultants and repeatedly I see those with a well-defined niche win more work. What am I good at?
Steve Shu Consulting
JANUARY 15, 2023
1+1 > 2) by making it unexpected and personalized, results in the largest results. Unexpected, personalized giving can increase the impact of giving. 2 (2002): 300-309. The idea is that when you give to someone, they are more likely to be receptive to giving something back in the future. higher tips. higher tips.
Successful Independent Consulting
NOVEMBER 2, 2022
being paid on a 1099 tax basis as a business instead of on a W-2 tax basis like a temp worker makes a huge difference to your profitability for two key reasons: You can pay less tax. In other words, I had received 1099 tax statements from my clients for that tax year; I did not have any W-2 tax statements. Absolutely! In the U.S.,
Successful Independent Consulting
NOVEMBER 30, 2023
Before using ChatGPT, cleanse data by replacing names and confidential details with generic terms like “Person A” and “Company X.” Personalize communication with international clients by asking for short phrases in their native language, for example hello and thank you. The prompts I gave to ChatGPT are in the postscript.)
Successful Independent Consulting
MARCH 11, 2022
Due to legislation like AB-5 , if you want to preserve your business-owner tax advantages (see “ 1099 vs W-2 ”), you need a website as evidence that you are “customarily engaged in an independently established trade, business, or occupation.” Create the website with this person in mind. The more specific, the better.
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