Why and How Personal Branding is Vital for Independent Consultants
Successful Independent Consulting
FEBRUARY 22, 2017
A tag line should not be your job title or occupation. Most of us don’t have the funds to hire a branding agency; we have to create our brand with what we have. This concept is borrowed from advertising. Instead it should be about what you do or what makes you special. Be descriptive but keep it short.
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