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Understanding Your Target Market: Discovery Calls

Tom Spencer

Most entrepreneurs and product managers (PMs) know that they need to find out what people want. Customer development is often carried out through discovery calls, made over the phone or by video call, or it can be done in person. In a similar way, distance yourself from the product in order to get more objective feedback.

Marketing 166
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85 Best Podcast Interview Questions to Ask [2024]

Buzzsprout

Asking your guests engaging questions is pivotal to the success of interview podcasts and helps differentiate your content from other shows. This guide breaks down how to come up with great questions so you can nail your interviews and keep listeners hooked. Ask yourself: What is the primary goal of this episode?

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PM Interview Question – What’s Your Favorite Product and Why

Tom Spencer

Like a consulting interview, a product manager (PM) interview consists of multiple parts, including a case study and a behavioral portion, which looks for communication, management, and prioritization skills. But what’s different is that it adds a twist by having product-related questions as well. Which product to pick?

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. Content marketing is essential for consultants because we are in the knowledge business. We don't sell a tangible product or service. It all starts here.

Marketing 202
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Product Management – What Is It and How to Get Started

Tom Spencer

Product managers have a dynamic role within companies, sitting at the intersection between business leaders, customers, engineers, and designers. They help to organize the development process so that products meet customer needs and business goals. What is a Product? Managing the Product Lifecycle.

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How to Record a Podcast Remotely or Long-Distance [2024]

Buzzsprout

Remote recording allows you to book guests that would be difficult to interview in person. It's simple to invite guests to a video call and hit record. It's simple to invite guests to a video call and hit record. Other video conferencing options: Google Hangouts Microsoft Teams Option #2. CONTENTS : Option #1.

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Consulting Interview Questions

CaseInterview.com

You can perform better in a consulting interview by having an upfront preview of what types of questions might be thrown your way. You can split revenue down further into quantities, prices, and product mix. It can also introduce new products or tweak existing products to better satisfy their customers. 3) Pricing.