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Using Analytics to Align Sales and Marketing Teams

Harvard Business

The manager decides to meet with a field salesperson to get clarity and to work out some details for a quote. At the same time, the software company has wasted time and resources on duplicate, uncoordinated, and ineffective marketing and sales outreach. The buying process is no longer linear or consistent.

Sales 30
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5 Ways Playing Small is Sabotaging Your Consulting Success

Consulting Matters

These feelings are particularly acute for both new and seasoned consulting and coaching business owners which in comparison to other business owners, growing to the next level is personal because your business is based on you. Your ideas. Your expertise. But I would ask you, "Is it the dream?" This is why you need to land your own work.

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A Look into Microsoft’s Data-Driven Approach to Improving Sales

Harvard Business

Companies are beginning to utilize their employees’ behavioral data — generally known as people analytics — to better understand and improve their sales operations , with strong results. Microsoft, where we work, is no exception, and B2B sales is one of the areas where we are seeing the most value.

Sales 28
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How a Fast-Growing Startup Built Its Sales Team for Long-Term Success

Harvard Business

It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current operations while failing to think and act in a way that supports the longer-term needs of their businesses — and it’s hard to fault them. This danger is prevalent in sales. Talent matters.

Sales 28
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How a Fast-Growing Startup Built Its Sales Team for Long-Term Success

Harvard Business

It’s common for leaders of sales teams to focus almost exclusively on short-term tactics and current operations while failing to think and act in a way that supports the longer-term needs of their businesses — and it’s hard to fault them. This danger is prevalent in sales. Talent matters.

Sales 28
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Outsourcing vs. managed services: Knowing the difference will save you time and money

1 to 1

Outsourcing business processes and tasks can free up employees to focus on more complex or valuable work; it can extend resources, such as sales support, for targeting new or underserved markets; support new product and service rollouts; and provide expertise within a specific industry focus. What are managed services?

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The Common Denominator of Success

ConsultX

Originally written when Gray was working in sales development and as a sales instructor for the Prudential Insurance Company in 1940, it is now a timeless article widely shared in the insurance industry. We will now look to draw comparisons between the original text, CSUS’s adaptation and the world of Business Consulting.