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5 Shifts to Instantly Increase Your Consulting Success and Impact

Consulting Matters

It's not about delivering a methodology. You don't sell methodologies; you offer problem-solving support that transforms those problems into catalysts for growth. Therefore, you have to be vigilant in your marketing and especially your contracting to test that your clients are ready to work with someone like you.

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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Leading with the methodology. How to stop worrying about exciting ways to explain your methodology (and what to do instead).

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Consultant Marketing Discovery Meeting

Jerry Fletcher

Each of us learn in the course of an engagement. We acquire additional expertise in the industry and markets in which the client participates. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc. Meeting name. Don’t call it a Discovery meeting or chat or whatever.

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7 Reasons Why Your Clients Aren't "Getting It" When you Talk and Write About What You Do

Consulting Matters

They try to sit down and write copy for their website or marketing or a simple blog post and they face writer's block so intense that it's a miracle that more computers of consultants and coaches aren't flung against the wall. Of course you wouldn't. Related Article: "How to Find the Exact Words That Attract Your Ideal Clients".

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7 Traits that Make You Instantly Credible with Senior Leaders

Consulting Matters

You also don’t need to become some marketing guru to land work with the C-Suite. implementing a methodology.). HINT: This trait might be key to understanding your unique and marketable expertise. Take 30% off the "Consulting Beyond the Bottom Line" Course Series! Business Acumen.

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The Net Promoter Score

Seth Godin Blog

More than two-thirds of the companies surveyed said that they used NPS methodology with their customers. The P stands for ‘promoter’, but of course, it doesn’t actually measure promotion. Some are using it to measure employee satisfaction as well. Liked doesn’t get you promoted, though.

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Breaking Down Case Interview Frameworks – Market Sizing

Management Consulted

In the last article, we gave you an introduction to case interview frameworks and laid out our 4 frameworks: Market Sizing. Market Study. 1 – Market Sizing. The interviewer wants you to measure the existing market of an item in total sales or total units. 2) How big is the car market in Mexico? Profitability.