article thumbnail

How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! This brings us to Phil's big question, what are my thoughts about his blog post, "What are the differences between a mentor and a business coach?".

How To 194
article thumbnail

4 Reasons Why Smart Consultants Hate Marketing

Consulting Matters

One thing that both new and seasoned consultants hate is marketing. It's the fog of all that marketing entails and the fear that they are going to become some slick used car salesman is what keeps smart people stuck in soul-sucking corporate jobs. FOUR REASONS WHY SMART CONSULTANTS HATE MARKETING. But marketing?

Marketing 156
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Stand Out from the Digital Clutter [A Key Lesson for Consulting Firms]

David A Fields

Your consulting firm has adjusted to the lack of in-person meetings, conferences, meals, and walk-the-halls opportunities. Since you can’t attract or court Belinda Buyalot in person, you’ve moved your consulting firm’s visibility-building, marketing, and business development efforts online. So has everyone else.

article thumbnail

Fearless Marketing Mastermind

The Fearless Marketer

Here’s my update on the Fearless Marketing Mastermind: First of all, who is this for? We’ll meet once monthly via Zoom. Meetings will be on Fridays from noon to 1:30 Pacific. Meetings will be on Fridays from noon to 1:30 Pacific. The next meeting will be on Friday, July 23. Marketing messages and ultimate outcomes.

article thumbnail

Consultant Marketing Juggernaut

Jerry Fletcher

Blog and Newslog development to include recording and editing audio and video components and uploading them to Vimeo and YouTube Books, for example one for entrepreneurs on how to use speaking to build a business Speaking professionally requires a great deal of sales activity. See Jerry’s new speaker demo reel.

article thumbnail

Becoming intentional about virtual meetings

Seth Godin Blog

The videogame market is far bigger than the box office of Hollywood films. If, even once, you’ve had a virtual meeting that engaged you and made you feel connected to someone else, then it’s clearly possible. Lazy simulations of in-person meetings are not a worthy substitute.

Meeting 40
article thumbnail

Consultant Marketing Synchronicity

Jerry Fletcher

Monday, I attended my local NSA chapter monthly meeting. One of our speakers was talking about interactive activities that could be used working virtually and taking advantage of the breakout room capability available in Zoom and other virtual meeting tools. Virtually, of course. Rant, he said. And rant a couple of us did. Every time.