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Product Management – What Is It and How to Get Started

Tom Spencer

Product managers have a dynamic role within companies, sitting at the intersection between business leaders, customers, engineers, and designers. They help to organize the development process so that products meet customer needs and business goals. What is a Product? Managing the Product Lifecycle.

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Productivity Boost for Consultants

Consulting Success

Productivity Boost for Consultants is a post from: Consulting Success.

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Understanding Your Target Market: Discovery Calls

Tom Spencer

Most entrepreneurs and product managers (PMs) know that they need to find out what people want. In this article, we will look at how to conduct what is called ‘ customer development ’ – the process through which a business comes to understand the needs, pain points, and behavior of potential customers through direct conversation and feedback.

Marketing 166
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Creating Employee Engagement: 4 Methods That Work

Rick Conlow

In this leadership training video, Rick reveals four leadership skills to drive employee engagement. Watch this brief but powerful video training to discover a way to win. Above all, research shows that highly engaged employees are much more productive and effective. Click here for the article, Coaching for Results.

eBook 113
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#10: Here's a Quick Way to Overcome Resistance to Change

Consulting Matters

Resistance is a natural by-product of how our brains are wired to help us survive. I added to this post a bonus video that explains why everything at work is ultimately very personal. Check out my article "Tips for Managing Resistance" which gives you some tactical strategies you can use with your clients.

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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

When I saw the McKinsey report on “developer productivity,” I shuddered. Second, there's no way to measure such a thing as developer productivity, despite what McKinsey says. Then I read Lorin Hochstein's brilliant assessment in On productivity metrics and management consultants. Articles on other people's sites.

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Consulting Website Design 011: Client Qualification [VIDEO]

Tsavo Neal

The consulting websites featured in this video are ethercycle.com and positivepathwaysconsulting.com. First of all, Ethercycle’s marketing is so well done (through their articles, podcast, resources, etc), that by the time their prospect comes to this page, their positioned in the mind of the prospect as that of the expert practitioner.

Video 60