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Narrow Your Niche to Win More Work as a Solopreneur

Successful Independent Consulting

Many solopreneurs make the mistake of marketing themselves as a jack-of-all-trades. This is why you want to be “The Person” to talk to for a given situation. Examples Several years ago, my agency represented a highly talented professional with over 20 years of experience even though he positioned himself as a jack-of-all-trades.

Exercises 195
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Website Advice for Solopreneurs

Successful Independent Consulting

Here’s why: 1. They have all the functionality you need and beautiful templates that look great on all devices (including mobile). As a solopreneur, all you need is a simple brochure website with a contact form to boost your professionalism and credibility. What are some websites you like, and why?

Industry 370
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From C-Suite Executive to C-Suite Coach with Adam Schwartz

Consulting Matters

Adam Schwartz was an experienced Chief Communications Officer for a $3b global hospitality company when he unexpectedly got laid off. Watch our extremely vulnerable and open conversation where Adam and I talk about: Why he resisted what felt like the logical lure of taking his functional expertise and turning it into a consulting business.

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How to Find the Grit Passion for Winning at Business and Life: Interview with Dave Saliaris

Consulting Matters

I worked in a company for a long period of time, over 30 years, in various roles so it was like I had moved through various different jobs; traveled all over the world at a very high level position of a global vice president role; 250 people globally working for me, those kind of things. Betsy Jordyn: Wow!

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Extract those vexing pebbles to ease negative word of mouth

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And yet, companies too often ignore this root friction point — all in pursuit of quick wins. As a former CX and QA executive at Fortune 250 companies, author, and professor, Hunsaker said she understands why it’s tempting to focus on building positive word of mouth instead of fixing negative word of mouth.

ROI 26
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5 Steps to Strategically Positioning Your Consulting

Consulting Matters

Then you're going to love this tutorial video because it will reveal to what the true purpose is for the consultant's role and how to fulfill your potential in this role. But I think it's going to be tremendous value. I decided just to go with it. Transcript. Betsy Jordyn: It's Betsy Jordyn.

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The Consultant's Role: How to Position Yourself for Maximum Influence

Consulting Matters

Then you're going to love this tutorial video because it will reveal to what the true purpose is for the consultant's role and how to fulfill your potential in this role. But I think it's going to be tremendous value. I decided just to go with it. Transcript. Betsy Jordyn: It's Betsy Jordyn.