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Narrow Your Niche to Win More Work as a Solopreneur

Successful Independent Consulting

Think of it from your potential client’s perspective. What is his sweet spot? What is he really good at? What problems or challenges can he solve? Absolutely, but that’s not what makes them unique. The tricky part is narrowing your niche. Pinpointing your niche is hard. What am I good at?

Exercises 195
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How to Refine Your Brand Clarity & Messaging with Kamaria Scott [On-Air Coaching]

Consulting Matters

Unclear about what you do and how to describe it? Crafting brand messages that clearly articulate the unique value of what you do as a consultant or coach can be VERY challenging, yet it’s crucial for connecting with your ideal clients. Want to know a secret?

How To 156
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How Artists Can Transition into the Business World

Harvard Business

But, what if, you’ve discovered your priorities have evolved and you are now considering a job in the business world? The daunting process of reassessing your goals and then converting your value to this new space can feel overwhelming.

Talent 78
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7 Reasons Why Your Clients Aren't "Getting It" When you Talk and Write About What You Do

Consulting Matters

One of the biggest challenges that both new and seasoned consultants and coaches face is finding the words to describe what they do. Related Article: "How to Find the Exact Words That Attract Your Ideal Clients". For many consultants and coaches, it is a big challenge for at least 7 reasons. They want your results.

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The Disney Approach to Organizational Consulting with Harold Hill and Luis Marrero

Consulting Matters

I had a blast taking a trip down memory lane and deconstructing what it was about our experience as internal consultants at Disney that was so unique and powerful. We also discussed why consultants today are so needed – especially given all the challenges facing senior leaders in this season. Then let's do this!

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How To Align Your Business To Your Superpowers with Renee Brauns

Consulting Matters

Is your business aligned to your superpowers? The logical next step in her career was not a repeat of what she's already done but to create something new based on what makes her unique and all of her experience. In this episode, you'll hear: What Renee's past revealed about her superpower.

How To 156
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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)

Consulting Matters

Most of these consultants and coaches love what they do. But they hate the struggle of trying to find the words to describe what they do and write about it. Related Article: "7 Reasons Why Your Client Aren't Getting it When you Write and Talk About What You Do". Your shop talk is never going through their minds.

How To 401