Consulting Matters

APRIL 27, 2023

We also touch on the importance of using storytelling in marketing and sales conversations, as well as in corporate settings. About the guest: Diane is the Lead Speaking Coach and a Personal Brand Strategist with Speaking Your Brand® Diane regularly speaks on personal branding, LinkedIn strategy, and women’s empowerment.

Sales 156

Sales Consulting Video Marketing 156

Consulting Matters

AUGUST 17, 2023

Sari's experience is invaluable as she helps parents break down tasks into manageable pieces to aid in their parenting, an approach that also proves beneficial in my Purpose to Profits Academy, assisting entrepreneurs to become more efficient in their marketing and sales efforts.

Education 156

Education Efficiency Video Sales 156

Consulting Matters

AUGUST 17, 2023

Sari's experience is invaluable as she helps parents break down tasks into manageable pieces to aid in their parenting, an approach that also proves beneficial in my Purpose to Profits Academy, assisting entrepreneurs to become more efficient in their marketing and sales efforts.

Education 156

Education Efficiency Video Sales 156

Consulting Matters

MAY 11, 2023

And the ick we all get from those non-stop “connection” requests are cold-call sales in disguise. Lisa Kanda is a LinkedIn marketing expert who is passionate about efficiency and authenticity. It’s, for this reason, I’m excited to have Lisa “Less is More” Kanda on the show.

Real Estate 156

Real Estate Efficiency Consulting Marketing 156

LSA Global

APRIL 28, 2021

Sales Alignment Keynote Address. The Sales Enablement Soirée is the largest virtual event exclusively for sales enablement professionals to connect live and collaborate in real-time with peers and industry luminaries. Only then can you enable the sales team to perform at its peak. To watch the video, go to: [link].

Sales 36

Sales Talent Culture Video 36

Consulting Matters

FEBRUARY 17, 2020

I started to suspect that I was when I was presenting some difficult feedback to a client about their sales practices. I had sat with over 100 focus group participants and heard story after story about the impact of the company's unethical sales practices on their lives. Leverage your empath gifts to the hilt in marketing.

Consulting 207

Consulting Video Energy Case Interview 207

Consulting Matters

NOVEMBER 3, 2022

I have been a business owner for 15 years, studied modern marketing, and working with hundreds of clients on their business development, brand building, and marketing. For consultants and coaches, traditional sales don’t work. A pitch is about sales. A story is about service.

How To 156

How To Sales Consulting Meeting 156

1 to 1

SEPTEMBER 21, 2021

Marketing and sales teams have traditionally had two separate objectives in most organizations: the marketing team works to get leads and fill the top of the funnel, while the sales team focuses on the bottom of the funnel and closing those leads. Lead prioritization is another people-based way brands can boost sales.

Sales 26

Sales Marketing Balance Sheet Data 26

Business Consulting Agency

JULY 30, 2022

Most types of businesses require marketing and advertising. In our digital age, online marketing is common. Most companies invest into paid advertising and organic marketing strategies. Lack marketing results? Marketing professionals often have years of experience working with clients on similar issues.

Marketing 52

Marketing Consulting Advertising Tools 52

Consulting Matters

JANUARY 15, 2020

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. To attract the right people into your sales funnel, you have to know who they are.

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How To Training Training Consulting 227

Consulting Matters

MAY 25, 2023

Learn more: [link] Join this action-learning mastermind community for proven consulting/coaching marketing & sales strategies, time-saving tools, easy-to-follow templates, revenue-generating copywriting skills and community support to. Ensure you're booked solid with clients you love.

Intellectual Property 156

Intellectual Property How To Consulting Film 156

Consulting Matters

OCTOBER 6, 2022

In this unique on-air coaching session, you will see how to create your own networking strategy to help you achieve your goals. The 8 competencies developed by Contacts Count contain skills, behaviors, tools, and strategies you can learn to make networking an Art not an Accident. Vern is also the CEO of Contacts Counts.

How To 156

How To Sports Training Training 156

1 to 1

AUGUST 30, 2021

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 29

B2B Sales ROI B2C 29

Tom Spencer

JUNE 9, 2023

For example, businesses like Netflix, Youtube, Amazon, and Airbnb use AI-powered recommendation systems to suggest movies, videos, products, and rental properties based on a user’s browsing history, past purchases, and revealed preferences based on past behavior. AI can also facilitate rapid prototyping and testing of new products.

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Data Operations Efficiency System 147

Consulting Matters

AUGUST 25, 2022

I decided to expand in 2012 and opened another business, focusing on the complete package, with Marketing Agency "Online & Totally Fabulous," which builds, launches, grows, and scales online businesses initially with WordPress and Joomla, and in 2016 I started specializing in Kajabi.

Interviews 156

Interviews Operations Consulting Video 156

Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing. Free 3-part video series.

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Consulting Strategy Strategy Strategy& 224

Consulting Matters

AUGUST 4, 2022

He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. Learn more about my Brand Positioning and Messaging strategy services: [link].

Operations 156

Operations Leadership Hotels Sports 156

Jerry Fletcher

JUNE 6, 2020

Automagic Marketing. That’s what I used to call the kind of marketing that pushed the limits on georaphy. To me, the promise of automated marketing was a kind of magic. These days newsletters come in all levels of graphic design from text alone to magazine style approaches that have audio and video links built in.

Marketing 59

Marketing Consulting Engineering Media 59

Consulting Matters

SEPTEMBER 15, 2022

Conduct a market scan! Links: Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: [link]. Learn more about my Brand Positioning and Messaging strategy services: [link]. Related Blog, Video, or Podcast Episode: What Is A Brand And Why Do You Need One?

Consulting 156

Consulting Video Sales Operations 156

Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing. Free 3-part video series.

Consulting 202

Consulting Strategy Strategy Strategy& 202

Consulting Matters

MARCH 3, 2021

It's the lack of words that keeps websites from getting launched and marketing tactics from getting implemented. Which is a sales killer. Related Tutorial Video: "Ideas to Spark your Website Copy Clarity". Most of these consultants and coaches love what they do. And they don't have the same vocabulary as you do.

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How To Methodologies Survey Leadership 401

Consulting Matters

DECEMBER 10, 2020

If you're in the same boat as Christy was and want to use an online course to take your business to the next level, this video is a must-watch. Strategies for capturing the tremendous value you offer in a course. Do you have the tech figured out about course delivery and sales? Links: Christy's website: [link].

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Course How To Financial Consulting 296

Consulting Matters

SEPTEMBER 1, 2022

Branding, to me, isn't some marketing exercise. You need strategy, copy and design to all work together. Links: Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: [link]. Learn more about my Brand Positioning and Messaging strategy services: [link].

Exercises 156

Exercises Consulting Video Sales 156

Consulting Matters

DECEMBER 16, 2022

They get super aspirational in their marketing, thinking that they will attract clients who want to create purpose-driven, people-centered organizations. The overall organizational system includes three primary systems: The business strategy is all about WHAT the organization wants to accomplish. The people strategy is about the WHO.

Consulting 156

Consulting System Sales Meeting 156

Business Consulting Agency

NOVEMBER 7, 2023

In today’s digital era, the prospect of establishing an online business offers unparalleled opportunities for budding entrepreneurs to bring their innovative products and services to a global market. A thorough exploration of niche markets using tools like Google Trends, Amazon Best Sellers, or Etsy Trends is imperative.

Handbook 52

Handbook Guidelines Trends Methodologies 52

Women in Consulting

JULY 3, 2012

Peer-to-peer Fundraising Email Marketing Website Management Website Design Payment Processing Sphere Know How Blog Sphere Knowledgebase Sphere Forum Case Central Sphere Connect Sphere Connect Partners Blackbaud Connect Partner Network Overview Partner Login. Non Profit Direct Marketing. Get the Flash Player to see this player. -->.

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Nonprofit Marketing Video Software 82

Harvard Business

NOVEMBER 8, 2016

Outbound B2B sales are becoming less and less effective. In fact, a recent survey found that connecting with a prospect now takes 18 or more phone calls, callback rates are below 1%, and only 24% of outbound sales emails are ever opened. Why are more and more buyers avoiding salespeople during the buying process?

B2B 69

B2B Sales Media Guidelines 69

Consulting Matters

SEPTEMBER 7, 2021

Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Leading with a sales pitch. Check out our marketing agency services, mentoring programs and courses at [link]. are: Leading with a title.

B2C 156

B2C Methodologies How To B2B 156

LSA Global

APRIL 10, 2020

High performing B2B social sellers build relationships on digital platforms and turn online connections into offline sales conversations and long-term customer relationships. LinkedIn’s recent State of Sales report found that 62% of B2B decision makers look for an informative LinkedIn profile when considering talking with a sales rep.

Sales 36

Sales B2B Metrics Case Study 36

Consulting Matters

MARCH 16, 2023

This is how I help my clients in my signature Business and Brand Strategy and Messaging program. Like any business, the first step is strategy – what do you do, for whom, and why. And it's not enough for this strategy to exist on paper. And you need a marketing system. It's a person your business exists to serve.

Consulting 156

Consulting Media Sales Marketing 156

Rick Conlow

NOVEMBER 20, 2022

This customer experience training video will share the state of the art in the field. Few companies have learned how to get it right and lead their markets. However, executives are focused on their industry, finances, marketing, and profitability. Watch this video and take note on what is required to succeed.

Leadership 69

Leadership eBook Video Training 69

Harvard Business

MARCH 17, 2017

Most executives recognize a need for their sales team to act as consultants and sell “solutions.” ” But many CEOs would be shocked at how poorly their sales teams execute on the strategy of consultative selling. I’ve sat through many sales calls like this, and trust me it isn’t pretty.

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Sales Chemicals Video Consulting 42

Women in Consulting

APRIL 10, 2014

There would be a lot less bad marketing in the world if executives were forced to read all the ineffective, sometimes downright awful, content their organizations produce. Marketing is supposed to put human needs first by sounding like it was created for humans by humans. Marketers know this. Vox Humana.

B2B 127

B2B Marketing Examples Sports 127

The Fearless Marketer

JULY 23, 2018

I like to think I’m a pretty good marketer of my professional services. After all, I’ve been at it for 34 years, read hundreds of marketing books, thousands of articles and studied with the very best marketing gurus. But marketing is still challenging for me and the majority of independent professionals.

Meeting 48

Meeting Marketing How To Resources 48

Consulting Matters

JANUARY 13, 2020

Clear strategy - with identified ideal client, marketable and differentiated expertise, compelling products/services that are profitable and scalable and so on. A smart marketing system that consistently fills your pipeline with clients. ” Get my Free Value Proposition Creation Video Training!

Development 194

Development Training Training Examples 194

Harvard Business

JUNE 12, 2017

Yet, when it comes to equipping sales teams with relevant knowledge and skills, the ROI of sales training is disappointing. As alarming as those numbers are, they shouldn’t come as a surprise if you consider how sales training is usually conducted. Here are some ways to incorporate better technology into training: Before.

Sales 36

Sales Training Training How To 36

Kai Davis

NOVEMBER 23, 2023

You'll get the book, resources, SOPs, guides, templates, and videos. A FREE 1-Hour Done With You Session, where our marketing experts will talk through your business and marketing challenges to learn what answers you're seeking. Our curated curriculum by Chris Lema equips you with essential strategies.

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Metrics Policies Software Sales 52