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Consulting Tip #7: Beware of Other People Using Your Intellectual Property for Their Exposure

Johanna Rothman

No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. Even though their offer will cost the consultant time, money, and intellectual property.

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Figuring Out Your Billing Rate as an Independent Consultant

Successful Independent Consulting

Use these sites even if you just left your corporate job because it’s possible your cost-of-living increases didn’t keep up with the market price for your expertise. Local market conditions: Professionals in New York and San Francisco get paid more than those in Cincinnati or Boise—by some estimates, up to 25 percent more.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. it's one thing to have a repository of intellectual property (IP).

Marketing 202
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An Insight into Special Services: Transfer Pricing

Tom Spencer

Transfer pricing comes into the picture when the forces of market competition are wiped out. The most widely applied practice is the so called “arm’s length principle”, meaning that goods and services transferred between related companies should be valued using market prices, which unrelated parties would agree on.

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Use Work Samples to Seal the Deal

Successful Independent Consulting

For example, a PowerPoint deck, a sample work plan, a graphical timeline, an assessment summary, project communications, work instructions, project branding and logos, a coaching plan, etc. Avoid leaving them with the client because it’s your intellectual property. I can’t think of a time when this tactic didn’t work.

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Five Ways to Raise your Game in Consulting - Part 4

The Consultants Peer Group

Taking, only as an example, the PwC debacle and the subsequent selling of the Governmental Advisory practice to a venture capitalist firm for $1 AUD, the cost of a lack of understanding of professional conduct becomes painfully clear. McKinsey, PwC): 3.1 Uphold lawful policies, practices and procedures 3.4

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Breaking Down Case Interview Frameworks – M&A (Mergers and Acquisitions)

Management Consulted

Check out our breakdowns on Profitability , Market Sizing , and Market Study to become a complete expert on any kind of framework you’ll need in your case interview. This comes down to 4 key areas: – The Market. Most investors do not want to buy a company that is in an unattractive market. Have no fear!