Kai Davis

MAY 18, 2020

Crafting and testing a productized offer is an iterative process. You’re going to start with your best guess, collect information and feedback through research, interviews, and conversations, and then use your findings to craft the next version of your productized offer. Fixed timeline (e.g., Fixed scope (e.g., Why aren’t they?

Productivity 40

Productivity Tools Sales Interviews 40

The Fearless Marketer

JULY 1, 2019

Directing your prospect to online information about your services (what I call a Sales Letter). But the most neglected part of this process is that durn* sales letter. Why a sales letter is absolutely essential. Why a sales letter is absolutely essential. However… What should go into your sales letter?

Sales 63

Sales How To Guidelines Case Study 63

LSA Global

DECEMBER 15, 2021

Are You Confusing Sales Prospects? But, as part of new sales growth strategy to improve recurring revenue, marketing re-packaged the service as a “subscription” and “membership.” Of course, the solution selling plan was not to chase customers away, but confusion can often cost you previously loyal customers.

Sales 36

Sales Productivity Course Marketing 36

LSA Global

JUNE 21, 2022

Confidence in Sales Experienced sales managers know that their sales teams need competence and confidence to succeed. Sales team confidence needs to be high. Here’s a research study from our microlearning experts that we weave into our customized business sales training workshops that answers that question.

Sales 36

Sales Research Study Training 36

Harvard Business

NOVEMBER 20, 2018

I’ve been using the sales funnel for 28 years, my whole career. After years of inbound marketing, your company has assets: evergreen content; backlinks to your site; social media followings; and, of course, customers who advocate for your brand. When I started my career, the most profitable application of force was in sales.

Sales 48

Sales B2C Energy Efficiency 48

Johanna Rothman

SEPTEMBER 28, 2018

In this part, I’ll discuss an option for a product-oriented organization. Consider a Product-Oriented Organization. Instead of organizing by function, consider a product-oriented organization. Again, I am not saying this is the only way a product organization would look, but this is a possibility. What do you do?

Productivity 65

Productivity Agile Efficiency Management 65

MishTalk

SEPTEMBER 15, 2016

In the third poor economic report today, we learned industrial production declined 0.4% vs. an Econoday Consensus of -0.2%. Diving … Continue reading →

Productivity 28

Productivity Course Sales Industry 28

Markovitz Consulting

MAY 26, 2020

“The problem is, I don’t have a sales manager I can trust.” It’s always a lack: a lack of money, a lack of time, a lack of a trustworthy sales manager, a lack of a wish-granting genie. The problem is, my sales manager promises delivery dates that are impossible for us to meet. But these aren’t really problems at all. Or, or, or.

Sales 113

Sales Software Course Management 113

Kai Davis

NOVEMBER 23, 2023

Here is a selection of services and products from friends and colleagues that help meet your needs and help you grow. Specials on Kai's Products 34% off Quick Start Roadmapping Get the complete Quick Start Roadmapping for $99 (instead of $150). Deal Starts: 11/24/2023 Deal Ends: 1/1/2023 [link] WP Care Market: 40% off all courses!

Metrics 52

Metrics Policies Software Sales 52

LSA Global

JANUARY 28, 2019

Top 4 Sales Leadership Mistakes to Avoid – Complex Sales Can Be Complicated. You have a product or solution; you find a likely prospect that appreciates your offering; you add value; and you negotiate the deal. Are your sales reps fully prepped to win? Are your sales reps fully prepped to win?

Sales 28

Sales Leadership Methodologies Research 28

Tom Spencer

AUGUST 18, 2023

To do this, they should possess a keen understanding of the client’s target market and existing customer base, as well as the ability to recommend clear and actionable strategies to increase sales, expand the customer base, and develop new product offerings that will appeal to customers.

Marketing 78

Marketing Consulting Case Interview Interviews 78

Makarios Consulting

MAY 17, 2023

If you are in a period of reasonable calm (excepting, of course, the ever-present assortment of hiccups and fire drills that no company is without) you are likely relishing the chance to take a deep breath and enjoy some well-earned comfort. Sales were steady and distribution went like clockwork. Why change anything, right?

Leadership 81

Leadership Retail Sales Productivity 81

Kai Davis

JANUARY 2, 2023

The Retirement Sale. I’m retiring nine of my books and courses. After this, they’ll no longer be available for sale. This sale ends on Jan 4th at ~10am PST. When my clock strikes 10 am on Jan 4th, these products will vanish into the ether like Odin in Thor: Ragnorak. tl;dr: [link]. Outreach Mastery ( $200 $150 ).

Sales 40

Sales System Productivity Course 40

Tom Spencer

MARCH 8, 2024

One of the most common problems business leaders face is how to price a product. From entrepreneurs putting a new product on the market to executives at a public company revamping a product line, effective pricing is a key pillar of any successful sales and marketing strategy.

Productivity 158

Productivity Sales Marketing Strategy 158

LSA Global

AUGUST 14, 2018

High Performance Sales Needs High Performance Sales Planning. If you want better sales performance, you need better sales planning. The goal for most sales teams is pretty straightforward – grow profitable sales. It takes a clear go to market sales strategy combined with a sales plan to make it happen.

Sales 34

Sales Metrics Strategy Strategy 34

Harvard Business

MARCH 17, 2017

Most executives recognize a need for their sales team to act as consultants and sell “solutions.” ” But many CEOs would be shocked at how poorly their sales teams execute on the strategy of consultative selling. I’ve sat through many sales calls like this, and trust me it isn’t pretty.

Sales 40

Sales Chemicals Video Consulting 40

Harvard Business

NOVEMBER 23, 2018

In the 2001 recession, total sales for the S&P 500 declined by 9% from its pre-recession peak to its trough 18 months later—almost a year after the recession officially ended. We’ll focus here on what the sales organization should be doing now to prepare for the next recession, with an eye toward using new digital tools.

Sales 39

Sales B2B Tools Software 39

Markovitz Consulting

OCTOBER 28, 2020

Value stream maps (VSMs) show both the material and the information flow in any kind of end-to-end process such as order to cash, or new product introduction. In total, the back and forth shipping of samples could add weeks to the product development timeline. What is value stream mapping?

Sales 147

Sales Meeting Operations Video 147

MishTalk

MARCH 11, 2014

Wholesale Inventories Rise, but Sales Drop Sharply. wholesale inventories rose more than expected in January, as companies built up stocks of autos and machinery, though sales posted their largest decline in nearly five years. Sales at wholesalers fell 1.9 Economists had forecast sales to edge up 0.2 Finance reports U.S.

Sales 69

Sales Report Finance Productivity 69

Harvard Business

AUGUST 22, 2017

But today’s sales technologies enable companies to measure almost anything, which leads many managers to try to measure everything. As a consequence, managers don’t have a clear sense of what is really driving sales in their business, while salespeople, who are inundated with dozens of metrics, get lost in the day-to-day noise.

Metrics 35

Metrics Sales Software Meeting 35

Harvard Business

MAY 22, 2017

So how can you improve your sales skills, especially if you don’t pitch people often? And what should you do if you lose a sale? “Many of them tell me that sales is something they never want to do in their careers.” ” And yet, he says, “Sales is the most fundamental skill.”

Sales 72

Sales How To Case Study Case Studies 72

Harvard Business

JULY 8, 2016

Customer relationship management software revolutionized how companies manage their sales pipelines. It also allowed organizations to communicate and coordinate more effectively across large sales account teams. Now a new breed of software applications is reshaping sales force management. Insight Center.

Sales 31

Sales Software Tools Data 31

Harvard Business

APRIL 26, 2016

For decades, Sales and Academia remained worlds apart and the business world did fine. But Sales is changing, Academia is out of touch, and this is bad for business and the academy. Sales was traditionally seen as a form of service work, with an emphasis primarily on developing moral character.

Sales 28

Sales Education Training Training 28

Consulting Matters

MARCH 16, 2023

And the ways that you can deliver that value framed up in compelling products and services. The first client opportunity I got after launching my website came from a referral, but my perception of the value of what I did dramatically shifted, along with my sales skills. And it's not enough for this strategy to exist on paper.

Consulting 156

Consulting Media Sales Marketing 156

Harvard Business

JUNE 12, 2017

Yet, when it comes to equipping sales teams with relevant knowledge and skills, the ROI of sales training is disappointing. As alarming as those numbers are, they shouldn’t come as a surprise if you consider how sales training is usually conducted. Here are some ways to incorporate better technology into training: Before.

Sales 35

Sales Training Training How To 35

Business Consulting Agency

SEPTEMBER 6, 2022

For example, selling a product that you need to manufacture will be more costly than providing a service potentially. Teaching Online Courses. Commission-Only Sales Business. Affiliate Sales and Marketing. Sell Handmade Products on Etsy. eBay Sales Business. Licensed Product Distributor. Start a Blog.

Small Business 52

Small Business eBook Real Estate Sales 52

Consulting Matters

AUGUST 26, 2021

Your heart won't be in it, and your clients will know that you are trying to land them for the sale and not out of a heart of service. B2C Business - Offer advice, inspiration, programs, products, and services sought out and paid for by an individual who is seeking to improve their own life, career, or personally owned boutique business.

Consulting 317

Consulting B2C B2B ROI 317

Consulting Matters

AUGUST 6, 2018

and how the work is accomplished, the flow by which products and services are created and delivered (e.g., This guidebook is your crash course on how to BEST position yourself as a consultant to the senior team in the C-Suite. Business Strategy : The organization’s formula for winning (e.g., goals, objectives, values, etc.).

System 216

System Consulting Enterprise Recruiting 216

Harvard Business

MAY 24, 2016

The odds are stacked against new products or services. We have diagnosed thousands of product failures over the last 30 years, and have found recurring patterns. Often new products are over-engineered with too many features, usually at too high a price. The problem with wildly successful products.

Productivity 30

Productivity Sales Development B2B 30

Tom Spencer

APRIL 4, 2020

Professor Bernd Schmitt of Columbia Business School is credited with creating the concept of Customer Experience Management (CEM), which he defined as : the process of strategically managing a customer’s entire experience with a product or company. But isn’t that just the sales funnel by a different name? Every touch point is critical.

B2B 103

B2B Sales Productivity Analysis 103

Harvard Business

SEPTEMBER 21, 2016

Think hard before blindly committing to another sales pitch. They become promoters because they’re delighted with your products or service, and maybe the entire experience surrounding the product. You have earned the right to ask them for another sale. Not so fast. Not so with detractors.

Sales 28

Sales Insurance Insurance System 28

Tom Spencer

APRIL 21, 2023

Consultants are still needed to interpret the results, identifying key trends and patterns, and making recommendations that can help the client to increase sales and customer satisfaction. The client can use this insight to target their marketing campaigns and direct their product development efforts accordingly.

Consulting 88

Consulting Data Healthcare Ethics 88

Jerry Fletcher

OCTOBER 23, 2021

It was good to hear how the little golf product company he founded was doing. He had worked through and solved his production problems in way that turned out to be scalable. He was handling fulfillment personally pulling, assembling, packaging and shipping product on an as needed basis. What does the product get the buyer?

Marketing 52

Marketing Consulting Video Sales 52

Harvard Business

DECEMBER 13, 2017

Because I teach a course on Product Management at Harvard Business School, I am routinely asked “what is the role of a Product Manager?” ” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Aron Vellekoop Len/Getty Images. Core Competencies.

Productivity 28

Productivity Management Engineering Case Interview 28

Kai Davis

AUGUST 28, 2020

If you’re marketing yourself as an indie consultant online, you’re going to be writing a lot — articles, emails, landing pages, sales pages, books, products, content… the list goes on and on. e.g., writing dailies vs writing a sales page vs writing a lesson for a course all take slightly different muscles.

Sales 52

Sales Course Training Training 52

Seth Godin Blog

DECEMBER 30, 2022

86,000 people have taken my Udemy courses over the last few years, and the first week of January is always a good time to lean in and learn. Udemy is offering the Modern Marketing course at 25% off for the next few weeks. The course for freelancers is my most popular, and is on sale as well.

Course 27

Course Video Sales Productivity 27

CaseInterview.com

NOVEMBER 11, 2021

They make sense of a complicated issue and help guide others through a course of action that’s productive and effective. If you can articulate the sales team’s objections better than they can, they too will perceive you as someone who understands their concerns. This leaves a gap… a gap you can fill. This is how you lead.

Media 98

Media Advertising Finance Engineering 98