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The consulting case study: What you need to know

freshminds

Why are Case Studies used? Note that they are not looking for a “right answer”; they are looking for a “right method” Types of case studies. Strategy Consulting : tend to use “strategic” type case studies (more details below). How to answer the case study.

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How to Write a Great Sales Letter

The Fearless Marketer

Directing your prospect to online information about your services (what I call a Sales Letter). But the most neglected part of this process is that durn* sales letter. Why a sales letter is absolutely essential. Why a sales letter is absolutely essential. However… What should go into your sales letter?

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Avoiding Costly Business Mistakes With Consultants

Business Consulting Agency

A single misstep, whether in product quality, customer service, or ethical considerations, can tarnish a brand’s image irreparably. These inefficiencies hinder productivity and hamper the ability to adapt to market dynamics. The tangible impact of consulting services is reflected in case studies and quantifiable metrics.

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Friday Fusion: October 2nd, 2020

Tsavo Neal

Case studies and thought-leadership are the perfect way to show them that you’re the one who can help them achieved that desired future. Case studies tell stories of how you’ve helped businesses like theirs. Thought-leadership (articles, essays, white papers, research, courses, etc) demonstrate your expertise.

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Case Study: When Two Leaders on the Senior Team Hate Each Other

Harvard Business

But one person had given him the lowest ratings possible, and from the written remarks, Lance could tell that it was Ahmed Lund, Barker’s head of sales. His CFO and his sales chief had been at loggerheads for a while. Of course, none of that growth had come easily, and opportunities had certainly been missed.

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Case Study: Should a Direct-to-Consumer Company Start Selling on Amazon?

Harvard Business

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. That company had sold exclusively on its own site, and Mark’s expertise had served PedalSpark well with its first product. His two direct reports were split.

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Case Study: Should an Algorithm Tell You Who to Promote?

Harvard Business

As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. Aliyah liked Molly and respected her work. Sharp, clear answer , Aliyah thought.