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Unlocking a Career as a Marketing Consultant

Tom Spencer

To do this, they should possess a keen understanding of the client’s target market and existing customer base, as well as the ability to recommend clear and actionable strategies to increase sales, expand the customer base, and develop new product offerings that will appeal to customers.

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Making Unbiased Decisions

Tom Spencer

We also have a tendency to overestimate the likelihood of events that come more easily to mind (the availability heuristic), which could be because the memory is recent, unusual or emotionally charged. Biases can also creep in during a case interview, causing you to make incorrect assumptions about a business problem.

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The Two Twins: Confidence and Consulting

Tom Spencer

Case interviews are synonymous with consulting recruitment and are characterised by unfamiliar problems. How then can you ace the interview confidently when it’s your first encounter with a particular business case scenario? On the surface, confidence appears to be a product of high self-esteem. What is Confidence?

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Bulger Partners – Strategy Consulting for the Software Economy

Management Consulted

The firm does a significant amount of diligence work for PE firms, and also performs an assessment of their ability to compete from a technical and product standpoint for tech acquirers – Bulger Partners is the only firm in the industry currently providing this service. BULGER PARTNERS INTERVIEW TIPS & RECRUITING. We can help !

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Risk vs. Fear

CaseInterview.com

Risk is defined as the statistical probability of a negative event occurring. In this case, people’s fear of sharks vs. mosquitoes is widely different than the statistical risk of death. If you try to sell a product or take pre-orders for a product, how well it sells is useful data. The math still applies.

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Kalypso Interviews & Culture

Management Consulted

If you are interested in the emerging market of the Internet of Things (IoT) or Augmented Reality (AR) devices, or are fascinated by helping a company navigate product placement in a grocery store, Kalypso may be a good fit for you. New Product Development (NPD) Execution. Product Lifecycle Management (PLM). Value Management.

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Networking to Get McKinsey, Bain & BCG Offers

CaseInterview.com

Management Consulting Networking Success Story: I just want to drop you one additional thank you e-mail, as I heavily relied on your preparation sources throughout my interviewing journey (and the corresponding case interview preparation). I interviewed last autumn for a post-MBA/PhD position at the top firms in Germany.

Bain 75