Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. The firm is a strong niche player, distinguished in its speciality of sales and marketing consulting.

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100

Consulting Matters

MARCH 9, 2023

I went the safe route and did a couple of interviews with outstanding entrepreneurs. And when I added in the marketing agency-type services like website design, I let go of parts of my mentoring, especially around community building and teaching, that I loved. I realized it was time for me to do the same. What about you?

Energy 156

Energy Exercises Consulting Sales 156

Martinka Consulting

OCTOBER 9, 2017

A recent business section in the Wall Street Journal had the front page, top headline of, “Google Pays Up for Fake Traffic.” There are refunds going to marketing firms for ‘bot’ fraud, when ads ran on fake websites. We all see stuff like this every day. Not advertising clicks, but the misleading information put out by many.

Advertising 40

Advertising Journal Small Business Industry 40

freshminds

JANUARY 4, 2015

The Case Study of the consulting interview process may seem like the most daunting part for some. These usually include Market Sizing, Business Operations/Strategy and Logic but could include some brain teasers too to test out your financial and business sense. However, their interview prep section is surprisingly lacking.

Case Study 40

Case Study Case Studies Study Case Interview 40

Harvard Business

JUNE 23, 2016

As a marketing ploy the move clearly failed. This, most probably, is what Vasquez meant when she said that the firm plans “to harness the power of our local journalism, feed it into a funnel, and then optimize it so we reach the biggest global audience possible.” The internet positively erupted with derision.

Data 32

Data Journal Media Video 32

MishTalk

OCTOBER 6, 2013

Here is an amusing Bloomberg TV video of House Speaker John Boehner complaining about the negotiation process with President Obama. Link if video does not play: ''This Isn''t Some Damn Game''. Video Transcript. In spite of Boehner''s frustrated bluff in the video above, he has already signaled the game is over.

Video 68

Video Government Interviews Journal 68

CaseInterview.com

OCTOBER 30, 2019

I imagine someone interested in product/marketing management is better off going into industry. If someone works in industry for three years in marketing, they have three years of experience in marketing. VP of marketing for Ghiradelli Chocolates (after working in brand management at Clorox). * Any thoughts?

Oliver Wyman 40

Oliver Wyman Consulting Case Interview McKinsey 40

MishTalk

MARCH 19, 2014

Here''s an extremely interesting, educational, and important video interview with Edward Snowden on the right to privacy. Chris Anderson interviews, with special guest Tim Berners-Lee. Link if video does not play: Here''s How We Take Back the Internet The interview is about 35 minutes long.

Intellectual Property 78

Intellectual Property Government Video Interviews 78

MishTalk

JULY 22, 2013

Minyanville Business and Market News. China Financial Markets. Market Oracle. Market Ticker. Real Clear Markets. The European Commission is launching its own "independent" news service, complete with editors, web designers and "experts in journalism/journalists." Mish Audio Video. Sitka Pacific.

Analysis 74

Analysis Trends Real Estate Financial 74

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!).

Consulting 68

Consulting Advertising Case Interview Conference 68

Martinka Consulting

OCTOBER 27, 2017

One of my roles was being on the team interviewing the critical (and very expensive) ESOP advisors. Regular readers of this newsletter, and viewers of my video podcasts, know my feelings about projections in the buy-sell world, I feel they’re useless. For small businesses, it’s 3-5 times profit (after fair market owner compensation).

ROI 40

ROI Cash Flow Methodologies Small Business 40

MishTalk

AUGUST 17, 2014

The Wall Street Journal calls it The Great Chinese Exodus. In the global market for high-end real estate, Chinese buying has become a key driver of prices. Australia called a parliamentary inquiry to find out whether local households were being priced out of the market by Chinese money. Today, China''s borders are wide open.

Real Estate 76

Real Estate Policies Travel Government 76

MishTalk

OCTOBER 27, 2013

In an interview with the Defense Department''s "Armed With Science" blog, it appears that Alexander felt he''d have a friendly audience, so he let loose with some insane claims, including suggesting that the government needs to find a way to "stop" journalists from reporting on the Snowden leaks. We Hit the Jackpot". War Against Journalists.

Government 77

Government Media Report Video 77

MishTalk

NOVEMBER 7, 2014

Will the predatory, parasitic policies of the Federal Reserve that virtually everyone from the Wall Street Journal to what little remains of the authentic Left understands has greatly increased income and wealth inequality be reined in? Eight Questions Will U.S. Will basic civil liberties be returned to the citizenry?

Financial 77

Financial Groups System Policies 77

Harvard Business

NOVEMBER 4, 2016

In a study published in the Journal of Personality and Social Psychology, scientists assigned 200 people to six-person mock jury panels whose members were either all white or included four white and two black participants. The people were shown a video of a trial of a black defendant and white victims.

Study 28

Study Journal Groups Case Interview 28

MishTalk

AUGUST 5, 2013

Minyanville Business and Market News. China Financial Markets. Market Oracle. Market Ticker. Real Clear Markets. Please consider the Wall Street Journal report Daddy, What Was a Truck Driver? Mish Audio Video. 2011-04-23: Syndicated Interview on Canadian Radio - My Segment Starts 29:31.

Real Estate 78

Real Estate Financial Trends Advertising 78