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Local US Business Experts for Market Management

Business Consulting Agency

Expanding into the US market presents lucrative opportunities for businesses seeking global growth and market penetration. However, navigating the complexities of the US market requires strategic planning, in-depth market knowledge, and localized expertise. Through consulting services, local experts assist.

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Winning Isn’t Everything: The Art of Playing Well

Tom Spencer

Michael Lewis: Prioritise playing the game ethically Similarly, Michael Lewis, the bestselling author of The Big Short , exposed the unethical and reckless behaviour of some players in the financial industry leading up to the 2008 financial crisis. However, many of the mortgages had been issued to people who could not afford them.

Ethics 78
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Big Data in Marketing – It Is Here To Stay

Tom Spencer

This is especially important for marketers whose job is to connect consumers and products. In some ways, the use of Big Data in marketing is only continuing and extending a trend that has been going on for many years already: market-oriented marketing. Big Data helps them to do exactly that.

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What You Can Do to Improve Ethics at Your Company

Harvard Business

It’s hard for good, ethical people to imagine how these meltdowns could possibly happen. many of us face an endless stream of ethical dilemmas at work. We were surprised that 30 leaders in the study recalled a total of 87 “major” ethical dilemmas from their career histories. Wells Fargo. Volkswagen.

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CSR: Collaborating with NPOs for Positive Social Impact

Tom Spencer

Measurable Impact Partnering with a non-profit that has measurable metrics for success is crucial to ensuring that the partnership has a meaningful impact. Through detailed reports and metrics, Charity: Water is able to show the impact of their work.

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We Shouldn’t Always Need a “Business Case” to Do the Right Thing

Harvard Business

I’ve been a consultant for almost 20 years, advising companies on complex challenges in ethics, risk, and responsibility. Happily fading from memory is the cliché that ethics and compliance teams effectively constitute a “business prevention department.” Metrics Are Not Your Friends.

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Why CEOs Can’t Dance Redux

Rick Conlow

GM market share fell from 62.6% CEOs focus on data, facts, figures, and metrics. Covey, demonstrates that the lack of integrity and ethics causes problems for managers and companies all day long. Even today, GM has record recalls. A finance executive said this of the decades-old corporate attitude, “We are GM.