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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. If so, check out my services: [link]. "As

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Why It’s So Hard to Sell New Products

Harvard Business

Thomas Steenburgh, a marketing professor at the University of Virginia Darden School of Business, was inspired by his early career at Xerox to discover why firms with stellar sales and R&D departments still struggle to sell new innovations. The answer, he finds, is that too many companies expect shiny new products to sell themselves.

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Beyond Referrals: How to Build a Predictable Client Pipeline

Consulting Matters

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. For Reflection: Are you strategic or scattered in your marketing approach?

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What to Do Before, During, and After Sales Training to Get Results

LSA Global

Frustrated by Disappointing Sales Training Results? If you are frustrated by the results of your business sales training investment, you are not alone. Despite investing an average of almost $1,500 per salesperson, our research shows: 80% of the information from sales training is lost within three months.

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Unleashing Entrepreneurship: The Top 20 Home-Based Business Ideas

Business Consulting Agency

Top 20 Home-Based Business Ideas E-commerce Store Overview: Setting up an online store and selling products has become increasingly popular. Content marketing generates three times more leads than traditional marketing (Content Marketing Institute). Statistics: The virtual assistant market is expected to reach $13.4

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How to Get Started In Organizational Consulting [On-Air Coaching with David Manguiat]

Consulting Matters

Learn how to push back productively. Check out our marketing agency services, mentoring programs and courses at at [link]. Links: Download our FREE guides and training on how to position yourself as an expert consultant and coach: [link]. Learn how to deliver results from influences rather than positional authority.

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#8: 5 Reasons Why EVERY Consultant Needs Systems Thinking

Consulting Matters

Download Episode Transcript. and how the work is accomplished, the flow by which products and services are created and delivered (e.g., People Strategy : What competencies are required; how individuals are recruited, selected, trained, recognized, compensated and rewarded; and how performance is measured, tracked and monitored.

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