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Shift Your Perspective to Make Business Development Easier

Successful Independent Consulting

Most consultants I know struggle with business development, and it’s a top concern among those thinking about going independent. “ Most of us never had sales training so this concern is understandable, but reframing how we think about business development can turn concern into action. or “ Oh my god, I’m going to die!

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Rule of Thumb #1: Adopt a Portfolio Approach When Implementing Behavioral Science Initiatives

Steve Shu Consulting

While I will address return on investment (ROI) considerations in a future post, probably one of the first rules of thumb I have is to use some degree of portfolio thinking and management processes for implementing behavioral science initiatives. Develop behavioral intervention generation, vetting, and project portfolio management processes.

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Maximizing Retail Success

Business Consulting Agency

Data-driven marketing initiatives generate an average ROI of 224%. Loyal customers are 5 times more likely to repurchase and 4 times more likely to refer others to the brand. Campaign Execution: Consultants implement marketing initiatives, manage campaigns, and leverage marketing automation tools to drive engagement and conversions.

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A Refresher on Marketing ROI

Harvard Business

Marketing ROI analysis can help answer those questions. What is Marketing ROI, and How Do Companies Use It? Marketing ROI is exactly what it sounds like: a way of measuring the return on investment from the amount a company spends on marketing. Marketing ROI is a straightforward return-on-investment calculation.

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How to Stop Micro-Managing Your Team

Organizational Talent Consulting

Partnering for performance is one way to develop self-reliant achievers and avoid micro-managing your team. It is a high ROI investment into your success and business growth. link] Key #1: High-Quality Relationships Partnering with followers begins with developing high-quality relationships. References: Blanchard, K.

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Healthcare Branding: The Need for a Strong & Unique Brand

Tom Spencer

Some factors that make this so difficult include regulatory restrictions, emphasis on ROI, and the increasing number of mergers and acquisitions. Consider some of the impacts branding can have: Provides direction for future product development. Develop Unique Customer Experiences. References: Team, Idgroup. Builds trust.

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Assessing Change Management Effectiveness: Essential Metrics

Epicflow

The approach was developed by Prosci experts [1] based on change practitioners’ survey. business readiness for change, realization of change implementation benefit and ROI, speed of implementing change initiatives. . tracking progress, teams’ performance improvements, KPI of a change initiative, benefit realization and ROI.

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