Remove Development Remove Reference Remove ROI Remove Sales
article thumbnail

Shift Your Perspective to Make Business Development Easier

Successful Independent Consulting

Most consultants I know struggle with business development, and it’s a top concern among those thinking about going independent. “ I don’t know how to build a pipeline of leads ” or “ I’m not good at sales ” are common refrains. Read any definition of business development and you won’t find the word sales.

article thumbnail

Maximizing Retail Success

Business Consulting Agency

With consumers increasingly turning to online shopping, having a well-marketed retail website is paramount for attracting customers, driving sales, and building brand loyalty. Data-driven marketing initiatives generate an average ROI of 224%.

Retail 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Refresher on Marketing ROI

Harvard Business

Marketing ROI analysis can help answer those questions. What is Marketing ROI, and How Do Companies Use It? Marketing ROI is exactly what it sounds like: a way of measuring the return on investment from the amount a company spends on marketing. It’s about “delivering customers and sales.”

ROI 28
article thumbnail

Review of “Open Leadership” Framework (Leadership and Social Technologies Book)

Steve Shu Consulting

Benefits & ROI – For those that have read Groundswell , this part is similar in that it covers some qualitative and quantitative models for using social technologies. The use of checklists and case examples makes for a nice reference and workbook to drive an organization’s development process.

article thumbnail

Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

81% of management consulting firms list attracting & developing new business as their #1 challenge. Tweet this “Attract & develop new business” is a fancy way of turning leads into paying clients. If a client is referred to you, they’re going to check out your website first. Source: Usability Geek.

B2B 60
article thumbnail

64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

ROI calculator. Partnership marketing refers to methods where you and a business with a similar target market leverage each other’s expertise and audience to create value and build trust with potential clients. They also help you develop new relationships through outreach. Following up with a “Hello” page.