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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Designing an optimal channel distribution strategy (e.g. Differences in interests, values, and preferences vary dramatically across cities, states, and countries, so it is important for consultants to recognize these differences and customize marketing strategies accordingly. Assessing the progress of your marketing strategy.

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December Retail Sales Negative; Other Economic Data Horrid

MishTalk

Despite glowing reports of last minute Christmas sales, none of which I believed, December retail sales are best described as awful. Apparel was a standout, down 0.9%. Retail sales proved disappointing in December, down 0.1 Retail sales proved disappointing in December, down 0.1 Ex-auto sales also fell 0.1

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Retail Sales Weaker Than Expected, Led by Autos; Car Boom Ending?

MishTalk

This month the retail sales consensus expectation was for a 0.3% In addition, last month's retail sales were revised lower to +0.0% Nonetheless Bloomberg managed to put an amazing amount of lipstick on today's report. Retail sales slowed in October but fundamentally remain solid. Sales rose only 0.1 for the month.

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Wholesale Trade Inventories Surge Led By Autos

MishTalk

Autos are the sales Energizer bunny. percent rise in September sales that keeps the stock-to-sales ratio for wholesalers unchanged at 1.31. percent rise in September sales that keeps the stock-to-sales ratio for wholesalers unchanged at 1.31. Excluding autos, the stock-to-sales wholesale ratio is unchanged at 1.27.

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Currency Lessons: Think a Sinking Currency is Always Good For Manufacturers?

MishTalk

We are now planning for a month or three months at best unlike six months or a year earlier," said Shantanu Dasgupta, vice president for corporate affairs and strategy at Whirlpool of India, the local arm of Whirlpool Corp (WHR), the world''s largest home appliance maker. "A How Can Businesses Operate in A currency Freefall?

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Wholesale Trade: Another Bad Report, Inventories Decline, Prior Month Revised Way Lower; Expect Negative Revisions to 3rd and 4th Quarter GDP; What About Autos?

MishTalk

percent in October against no change for sales, keeping the stock-to-sales ratio for this sector unchanged at 1.31. percent decline for sales. Inventory builds reflecting falling sales include metals and autos, though strong sales of the latter at the retail level point to a bounce back for related wholesale sales.

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Black and Blue Friday Coming Up

MishTalk

Appliances, entertainment items, infant products and hardware showed narrowing discounts, MarketTrak reported, while promotions for apparel, toys and electronics were getting bigger. Consumers were cautious going into the holidays, with sales at Macy's, Nordstrom Inc and Best Buy missing expectations in recent quarterly results.