Johanna Rothman
OCTOBER 10, 2023
McKinsey wrote that report as a way of using their intellectual property (IP) to build political capital at the client. Now that we have many options for virtual meetings, I can stay safe in my office and meet nice people all over the world. Your videos on your video channel. That makes so much sense.
Consulting Matters
MAY 25, 2023
Have you ever wondered about the untapped potential of your intellectual property? Get ready to explore this goldmine with our special guest, Erin Austin, an attorney, business strategist, and expert in helping entrepreneurs create, protect, and monetize their intellectual property.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Consulting Matters
JANUARY 13, 2018
It’s simply the smartest way of finding and connecting with your ideal client, establishing your credibility, increasing your number of discovery meetings and close rates as well as giving you the platform to increasing your fees. it's one thing to have a repository of intellectual property (IP).
Business Consulting Agency
MAY 17, 2024
This includes trademarking your brand name and logo to protect your intellectual property. Content marketing, such as blog posts and videos, can educate consumers and build brand authority. Expand Your Product Line As your brand grows, consider expanding your product line to meet additional customer needs.
Consulting Matters
MAY 16, 2018
A content marketing funnel is how you leverage your knowledge and intellectual property in the form of speeches, blog posts, articles, videos, podcasts, social media posts, etc. to connect with your future clients. The goal isn't just to have content. In this phase of the work, you don't pick a handful of marketing tactics.
Chad Barr
JANUARY 23, 2013
This week’s reflection point: While attending a stimulating business development meeting recently, all of us around the table were discussing ideas and routes to improve each other’s business and life. It occurred to me that not all entrepreneurs are committed to their business growth or their intellectual property development.
Chad Barr
SEPTEMBER 20, 2011
Below are my key take-aways from our September 2011 meetings of the Million Dollar Club in the beautiful Vila Aminta , located in Stresa, Italy, and situated on lake Maggiore: Growth ideas: Reinvent yourself often. The key to monetization of your intellectual property is to build and strengthen your brand. Create rain makers.
Expert insights. Personalized for you.
85 
Let's personalize your content