article thumbnail

A Professional Services Marketing Self-Assessment

Prudent Pedal

I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. It measures critical areas of Marketing health— that’s Marketing with a capital “M.” .

article thumbnail

Leaders vs. Leading

CaseInterview.com

The show is filmed before a live audience consisting of students at a well-known film school. If you’re a marketer and you did a great marketing campaign, you think you did a great job. One of my favorite television shows is Inside the Actors Studio. Followers are task-oriented, while leaders are results-oriented.

Film 89
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Misunderstanding quality

Seth Godin Blog

They thought that what would ensure their future was better fidelity film. And without a doubt, they delivered on the promise of ever better film stock, with all the things a professional photographer could hope for. Polaroid, for a while a disruptive competitor of Kodak''s, fell into precisely the same trap.

Film 52
article thumbnail

Using M&A to Increase Your Capacity for Growth

Harvard Business

In today’s fast-changing, unpredictable environments, companies must simultaneously exploit existing profitable business models to run their core business and also explore new products, markets, and models to drive growth. of your market cap to about 25%—Pixar was about 10% of Disney. My philosophy is exactly the opposite.

Film 28
article thumbnail

Why Germany Still Has So Many Middle-Class Manufacturing Jobs

Harvard Business

However, 48% of the mid-sized world market leaders come from Germany. Of course, success of individual Hidden Champions is based on their leadership and strategy. The most important difference is the continuity of the leadership. This has allowed them to reach 70% of market share in this category. Only about 1.1%

Film 53
article thumbnail

A Commercial Pilot’s 2-Year Plan to Break into Consulting

Management Consulted

I worked with them for about 6 months basically as an associate producer doing different things, and then that translated into a job as a full-time producer at Inertia Films where I’m at today. So depending on your tax status, maybe you are an independent contractor so you can call it Garrett Films, or whatever you want to.

article thumbnail

Aging Societies Should Make More of Mentorship

Harvard Business

The past year brought a rich array of films depicting connections between a wise, older mentor and a younger person in need of sage guidance, in ways that often defied gauzy stereotypes, from art-house movies like Lily Tomlin’s Grandma to blockbusters like Star Wars: The Force Awakens.

Film 38