Brimstone Consulting

JULY 6, 2021

CASE STUDY. Program alumni, senior directors who participated in the program in the past, join to reinforce the content with their experience: for example, how they started paying closer attention to their triggers and to how their own emotions and those of others drive behaviors. Download Case Study.

Case Study 52

Case Study Case Studies Emotional Intelligence Study 52

Tom Spencer

AUGUST 29, 2020

Then, budget allocation is done, by shifting money from low ROI mediums to high ROI mediums, thus maximizing sales while keeping the budget constant. are interpreted as the % change in business outcome (sales) for a unit change in the independent variables (e.g. Case Study. Types of MMM. Multiplicative regression.

Marketing 97

Marketing ROI Sales Advertising 97

Tom Spencer

JUNE 6, 2020

Differences in interests, values, and preferences vary dramatically across cities, states, and countries, so it is important for consultants to recognize these differences and customize marketing strategies accordingly. Attitudes toward the brand, the way they use it, and their knowledge base are all examples of behavioral segmentation.

Apparel 103

Apparel Retail Examples Productivity 103

Tsavo Neal

MARCH 20, 2019

“Why am I not getting any clients through my consulting website?”. In this article, I’ll take you through the exact questions — and steps — I would ask a consultant whose befuddled why they aren’t getting any clients with their website. As a consultant, your website has a purpose — to make you more money.

Consulting 101

Consulting Marketing Sales Tools 101

Tom Spencer

AUGUST 22, 2020

For example, is the meatless meat category growing? Retail depletions: It’s essential to have a clean measure of sales to end-users, undistorted by fluctuations in inventories. Retail take-away (or retail depletions) in dollars and in units (ounces, pounds, cases, etc.) is the most common measure of sales to consumers.

Marketing 88

Marketing Advertising Retail Sales 88

Tsavo Neal

DECEMBER 4, 2020

Let’s take your consulting website as an example. Most consultants want to generate more leads through their website — but they write and design it like a brochure, which adds no value. Here’s a freelancer/consultant LinkedIn profile template that works well : Notice how…. The Detailed Case Study.

Resumes 78

Resumes Case Interview Case Study Case Studies 78

Wakeman Consulting Group: Dave's Blog

FEBRUARY 5, 2023

You also likely leave money on the table or miss sales because you don’t know your market well enough. I’m sure it has worked somewhere, but a good example is in the way that Uber won tons of market share when rides were subsidized by private equity. The downsides are many. I’m still working on coming up with some good ideas there.

Strategy 78

Strategy Strategy Strategy& Case Study 78

Consulting Success

JANUARY 29, 2018

Today I’m joined by seasoned consultant and passionate leader Ron Carucci. His work has taken him to over 20 countries in four different continents, and he is the author of several consulting and leadership books as well as a regular contributor to Forbes.com and the Harvard Business Review. Ron, welcome. Thanks for having me.

Development 190

Development Consulting How To Case Interview 190

Tsavo Neal

AUGUST 3, 2017

When you’re creating a website for your consulting business, what pages should you include? Should you copy what every other consultant does, or is there a better way? These are all tough questions you must answer when creating your consulting website. How to Build an Intriguing Consultant Homepage.

Consulting 60

Consulting Examples Education Case Study 60

Tsavo Neal

NOVEMBER 16, 2017

Consulting is a relationship business — and technology has changed the way we start and develop relationships. Instead of creating a “testimonials” page, sprinkle your testimonials throughout your consulting website. Social proof is one of the most critical elements of marketing and sales. Content social proof.

Consulting 60

Consulting How To Case Study Case Studies 60

Tsavo Neal

AUGUST 31, 2017

This is the fifth part of this five part series, Essential Consultant Website Pages. Part 4 – Case Studies that Win. Have examples of the best consultant contact pages to improve your own contact page. Like any other sales or landing page, you need to sell your prospect on WHY they should fill out your form.

Consulting 60

Consulting Examples Case Study Case Studies 60

Steve Shu Consulting

JUNE 30, 2010

Yet the book goes beyond the classics and uses examples in the book that are cutting-edge, modern, timely, and technology-rich. For example, many males buy roses last-minute because they need to improve prospects with a key relationship. In my mind, the book is excellent for executives, strategists, marketing, and innovators.

Marketing 256

Marketing Strategy Strategy Strategy& 256

CaseInterview.com

MAY 13, 2021

It is very hard to remember a lot of case study frameworks… let alone master all of them. When I went through my 60+ case interviews as a candidate, I basically relied on three things: a) profitability framework , b) business situation framework, and c) the custom issue tree (basically making up your own framework).

Case Interview 52

Case Interview Resources Interviews How To 52

Tom Spencer

SEPTEMBER 7, 2014

For example, they might be senior citizens and middle aged women. Product: Does our revenue come primarily from ticket sales or other sources? The person who provides the best response in the next 48 hours will win a copy of Marc Consentino’s Case In Point (or another book from the Bookshelf ).

Strategy 98

Strategy Strategy Strategy& Case Interview 98

Management Consulted

NOVEMBER 20, 2013

Consulting firms rely heavily on case interviews to find the right candidate and, therefore, you should practice them – practice them well, start practicing them early (2-3 months prior to the interview), and then keep practicing them often. The 2 case interview styles are Interviewer-led and Interviewee-led cases.

Case Interview 236

Case Interview Interviews Study Cover Letters 236

CaseInterview.com

MAY 13, 2021

It is very hard to remember a lot of case study frameworks… let alone master all of them. When I went through my 60+ case interviews as a candidate, I basically relied on three things: a) profitability framework , b) business situation framework, and c) the custom issue tree (basically making up your own framework).

Case Interview 40

Case Interview Resources Interviews How To 40

Tsavo Neal

JANUARY 20, 2022

“What are examples of some of the best consultant websites?” ” “Why does an independent consultant need a website?” ” As a specialist in design, copywriting, and marketing for consultants, I’m biased. I believe every consultant should have a website. That’s it.

Consulting 167

Consulting Case Study Case Studies Media 167

Tsavo Neal

AUGUST 24, 2017

Unless your case studies show your potential clients that you’re capable of solving their problem, they are nothing but wasted space on your website. Your website’s copy certainly helps — but case studies provide an extra layer of credibility. Winning New Clients Through Your Case Studies.

Case Study 60

Case Study Case Studies Study Consulting 60

1 to 1

SEPTEMBER 7, 2021

Outsourcing business processes and tasks can free up employees to focus on more complex or valuable work; it can extend resources, such as sales support, for targeting new or underserved markets; support new product and service rollouts; and provide expertise within a specific industry focus. What are the top reasons to use outsourcing?

Management 26

Management Operations Comparison Case Study 26

Consulting Success

FEBRUARY 8, 2018

Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. Join us to hear solid advice for increasing your revenue from Blair Enns in this episode of The Consulting Success Podcast.

Consulting 121

Consulting Productivity Advertising Training 121

CaseInterview.com

DECEMBER 4, 2019

When I first started recruiting for consulting jobs, an interviewer at Bain shared a story (arguably a legend at this point) about how Bain (or it might have been McKinsey) was asked to advise Motorola on whether or not they should enter the mobile phone market. In classic case study analysis, you’d ask them, "What are the market segments?"

McKinsey 75

McKinsey Case Interview Bain Data 75

Comatch

DECEMBER 16, 2021

And being a consultant or an executive means that you are most likely sitting on a ton of expertise and references from happy customers. Let’s look at one example, the personal headline. Founder & CEO, Growth and Marketing Consulting Group, Investor, Advisor at multiple companies . A) Peter Miller. B) Peter Miller.

B2B 52

B2B Media Case Study Case Studies 52

Women in Consulting

OCTOBER 26, 2015

Deb Siegle, WIC’s president, was recently interviewed (by email) regarding women consultants and business owners for possible inclusion in an article for one of the Boston College blogs. In February of 2015, the Cass Business School At City University London hosted an event called Women In Consulting – Challenges And Opportunities.

Interviews 48

Interviews Case Interview Consulting Bain 48

Martinka Consulting

JULY 3, 2014

He reiterated a well used sales expression, “People buy based on emotion and back it up using logic.” Get in the habit of telling stories (giving examples or case studies). When you can tell these stories when it’s time to exit you’ll excite business buyers and have a more successful sale.

Case Study 40

Case Study Case Studies Journal Sales 40

Management Consulted

OCTOBER 2, 2016

Ranked at #8 in the Vault Consulting Top 50, Cornerstone Research may just be the most interesting consulting firm you’ve never heard of. The firm has four main areas of expertise: consulting for attorneys, performing research and analysis, obtaining and prepping expert witnesses, and preparing for deposition and trial.

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Interviews Research Culture Case Interview 100

Harvard Business

SEPTEMBER 13, 2017

We chose Brazil’s beef industry as the location of our case study , both for the size and complexity of the industry and for its impact on the planet. Nonetheless, the case study demonstrates that measuring the value of sustainable business can be done, and that sustainable business itself can be cost-effective.

Methodologies 28

Methodologies How To Case Study Case Studies 28

Management Consulted

OCTOBER 18, 2013

As the next installment in our popular Firm Profile series, we take a look at the evolution, reinvention, and current interview tactics of one of the world’s premier consulting firms – IBM. Howe created the IBM Consulting Group in 1992. 1992, IBM unveiled another service called IBM Consulting Group. Enjoy the ride!

IBM GBS 203

IBM GBS Interviews Consulting Case Interview 203

Tsavo Neal

JANUARY 25, 2018

Consulting lead generation isn’t easy, especially when done online. Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. Learn a framework for discovering which method is best for your consulting business.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

JUNE 26, 2020

Every week, I write about web design, copywriting, and digital marketing for independent consultants and small firms. Friday Fusion is a collection of said writing from Quora, LinkedIn, and email conversations with consultants. But if you’re selling consulting services, never put your price on your website. Blair Enns.

Consulting 15

Consulting Productivity ROI Case Study 15

CaseInterview.com

SEPTEMBER 9, 2019

Do you have examples of how the problem could have been structured on paper from your Look Over My Shoulder ® program that you could share? These are examples of the note-taking approach I recommend during a case study interview. So, if in a profitability case, I explore cost and sales. Ding Ding Ding.

Case Interview 40

Case Interview Interviews Data Exercises 40

Harvard Business

MAY 31, 2016

“Whether or not the employee ends up taking the other offer, this is a rich opportunity,” says Dick Grote performance management consultant and author of the HBR Tools on Goal Setting and Performance Reviews. You might, for example, consider making changes to the employee’s role or offering them more training.

Case Interview 28

Case Interview Case Study Case Studies Travel 28

Harvard Business

APRIL 21, 2016

“A reputation comes from consistent behavior,” says Jeff Weiss, founding partner at Vantage Partners, a Boston-based consultancy specializing in corporate negotiations, and author of the HBR Guide to Negotiating. Case Study #1: Acknowledge your missteps. A good way to start is by abandoning the adversarial mindset.

How To 28

How To Case Study Case Studies Examples 28

Management Consulted

MAY 17, 2015

In 2013, The Economist published an article on the increasing demand for management consulting in various sectors of society. This article, titled, “To the Brainy, the Spoils”, was headed up with the following tagline: “As the world grows more confusing, demand for clever consultants is booming”. 2) Decreased costs.

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Consulting Case Study Case Studies Engineering 100

Harvard Business

MARCH 9, 2017

Our two-year research study , including interviews with over 60 senior executives, as well as workshops and case studies, illuminates a glaring blind spot: We simply don’t appreciate how risky it can feel for others to speak up. Leaders often have an inflated idea of how easy it is for others to speak honestly to them.

Case Interview 52

Case Interview Film Case Study Case Studies 52

Harvard Business

JUNE 7, 2016

Case Study #1: Focus on the opportunity and set small, achievable goals. Alex Mohler admits that when he first started as director of client services at Crubiq, a B2B sales company based in Raleigh, North Carolina, he felt like a fish out of water. Case Study #2: Emulate successful role models and exhibit strong body language.

How To 28

How To Case Study Case Studies B2B 28

Harvard Business

JANUARY 29, 2018

Case Study #1: Create a “ resume of accomplishments” to bolster your argument. Before talking to her boss, Gretchen created a “resume of accomplishments,” which included numerous examples that demonstrated how she’d mastered the responsibilities associated with her role and was ready for the next move.

How To 28

How To Handbook Resumes Metrics 28

Tsavo Neal

APRIL 27, 2017

You may be the most capable consultant to solve help her business. This article lists relevant website and digital marketing statistics for consultants. Learn some key mistakes plaguing consulting businesses and ineffective marketing tactics to avoid. Ar you looking to get more out of your digital marketing strategy?

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B2B Marketing Consulting Advertising 60