2008 Marketing Metrics Strategy 
Prudent Pedal
APRIL 3, 2020
I offer 6 simple marketing guidelines for professional services firms during the COVID-19 pandemic that will build your reputation—or at least protect it until it’s over. Prior to COVID-19, I have marketed through the Internet Gold Rush, Y2K, the dot-com bust, 9/11, The Great 2008 Recession, and any number of other “irrational” rushes.
Tom Spencer
MARCH 17, 2023
Michael Porter: Focus on creating value Professor Michael Porter, a leading authority on competitive strategy , has emphasised that the true measure of success for a company is not just its quarterly financial performance, but also how those results are attained. One example of Buffett’s approach is his investment in Coca-Cola.
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BCG
JULY 20, 2016
Brexit has certainly thrown markets, exchange rates, and consumer confidence into turmoil, but the model of globalization that has developed over the past 200 years started showing signs of change well before the referendum. We, however, take a different view. the face of a protectionist global environment.We will localize.
Harvard Business
MAY 23, 2018
How do emotions shape strategy making? Recall that Nokia dominated the mobile and smartphone markets in 2007-2008 when Apple launched the iPhone and Google the Android operating system. These actions increased trust and led to a more open dialogue about the company’s strategy.
Harvard Business
APRIL 5, 2017
What if concentrated market power of a few companies in an industry has made these companies more profitable than usual? For instance, Home Depot, despite a painful housing market–led recession, retained most of its hourly workers and their benefits in 2008–2009. Are all share repurchases myopic?
Organizational Talent Consulting
FEBRUARY 21, 2022
While working with a large Forbes Top 25 Private Company, we quantified the value of leadership using internal key business metrics and various cognitive and behavioral leader assessments. times greater financial returns than market averages. Senior leadership is essential for driving innovation. Dhar, U., & & Mishra, P.
Organizational Talent Consulting
AUGUST 7, 2023
As companies continue to expand into new markets, the makeup of the workforce in our companies and communities served is becoming more diverse. Inequity and discrimination result from failure, one person at a time, one action at a time (Greenleaf, 2008). 2008) The servant as leader. References: Bartlett, R. McGraw-Hill.
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