Replacing the Sales Funnel with the Sales Flywheel
Harvard Business
NOVEMBER 20, 2018
I’ve been using the sales funnel for 28 years, my whole career. The flywheel was used by James Watt over 200 years ago in his steam engine, the invention that powered the Industrial Revolution. When I started my career, the most profitable application of force was in sales. clu/Getty Images. It was the right thing to do.
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