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How to Measure the Effectiveness of Corporate Training

LSA Global

Do You Know How to Measure the Effectiveness of Corporate Training? Although most believe that the ability to measure the effectiveness of corporate training is too challenging or too expensive, evaluating the impact and return on training investments can and should be done in the right situations. There is a better way.

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The Role of Instructional Design in Creating Effective Sales Enablement Programs

Clarity Consultants

The B2B sales world has completely changed over the last few years, and businesses all over the world are struggling to keep up. This makes a sales enablement program a vital tool when running a business. What is the Purpose and Goal of a Sales Enablement Program? That’s why a sales enablement program is essential.

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How to Get Meaningful Sales Training Outcomes

LSA Global

Meaningful Sales Training Outcomes Require Meaningful Steps. To execute their growth strategies , CEOs and sales leaders often need their sales teams to behave differently by selling differently to different buyers. A Special Note about How B2B Sales Have Changed during COVID-19.

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The Importance of Sales Training Reinforcement

LSA Global

Sales Training without Reinforcement Should Be Unacceptable. Based upon over 800 sales training measurement projects, we know that sales training by itself – even if it is highly customized – only changes the on-the-job behavior and performance of 1-in-5 sales reps. Sales training reinforcement.

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How and When to Discuss Price on a Sales Call

LSA Global

Value vs. Price Business sales training studies of both buyers and sellers report a recurrent theme — the importance of value. They know when to discuss price on a sales call. Money-Priming Experiment There’s another purely psychological reason to steer clear of monetary considerations in your sales process.

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5 Characteristics of Great Sales Managers

LSA Global

The Impact of Great Sales Managers Companies that focus simply on the skills of their sales reps and neglect to provide targeted sales management training for sales leaders overlook a critical leverage point to increase sales performance. regardless of the business sales skills of their salespeople.

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What To Do When a Sales Prospect Says No

LSA Global

When a Sales Prospect Says No Most sales managers teach their salespeople to be persistent. However, salespeople are human, and when a sales prospect says no — to a sales meeting , to a demo, or to the sale itself — they may be tempted to think that “no means no” and stop or delay pursuing their ideal target client.

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