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Research = Opportunity! 8 Lessons From the Some of the World’s Biggest Sports Brands…

Wakeman Consulting Group: Dave's Blog

In the last 18 months working with some of the world’s biggest sports brands, I’ve done research that has taught me the importance of market research to build strong brands and grow sales. I’ve put together 8 key lessons that will help you do a better job researching your market so you can make more sales. There’s no order.

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??Numbers to Know to Sell Tickets in 2023: 60, 30, 2.5B, and More.

Wakeman Consulting Group: Dave's Blog

Next week, we look at the numbers that can help you create more sales opportunities in 2023. A Sneak Preview: A few of the ideas I’ll share with you on next week’s webinar: 2023 projects to see a 30% increase in international travel. These ads can help you express your strategy. To the Tickets! Why Does This Matter?:

Sports 64
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??? Happy New Year: Predictions, Takeaways, and Thank you!

Wakeman Consulting Group: Dave's Blog

This matters because ticket sales, merchandise, etc. We will continue to see an overreliance on pricing gimmicks: The struggles to sell tickets in sports, theatres, and other venues have led to a doubling down on “get-in pricing”, discounts, and overreliance on dynamic pricing. You will get marketing strategy.

Sports 59
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OC&C Strategy Consultants Interview and Culture

Management Consulted

OC&C STRATEGY CONSULTANTS INTERVIEWS & CULTURE . Today we continue our firm profile series with an in-depth review of OC&C Strategy Consultants. Known for its incredible family-style and entrepreneurial culture, relaxed work style, and long retention of employees, OC&C competes not only on strategy but also on culture.

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What Should an Apple Car Be?

Harvard Business

Perhaps even more critical to its success was the the billions of dollars of subsidy provided by the telecom companies to drive the sales of iPhones. I doubt Apple designers will see the market in traditional segments, such as small cars, luxury/sports cars, SUVs, trucks and minivans/vans. To me, the minivan is the guiding light.

Sports 32
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

And they can be very expensive — in addition to overseas business travel, local distribution partner relationships require significant up-front investment to get started and to manage effectively. million RMB (nearly $500,000) in sales of a limited-edition handbag in just six minutes. A New Type of Local Partner.

B2B 32
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Virtual and Augmented Reality Will Reshape Retail

Harvard Business

And neither of you is anywhere near a sporting goods store. One customer might try on shirts without having to travel to the store. Retailers looking to develop a virtual commerce strategy should consider breaking it down along the following dimensions. Your buddy is in Houston. VR immerses the consumer in a simulated world.

Retail 28