Remove Industry Remove Intellectual Property Remove Marketing Remove Video
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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. it's one thing to have a repository of intellectual property (IP).

Marketing 202
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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

Initially, I wanted to interview Jared because he has done a fantastic job carving out a unique position in the market as a specialized futurist. He has expertise that few consultants possess and creates amazing content, especially videos, that attract his ideal client. Learn more at www.nufuturist.com. Jared Nichols [link].

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How to Design the Ideal (and Most Profitable) Consulting Business

Consulting Matters

There is no shortage of advice and mentors that can help you learn how to market and sell yourself. age, gender, role in organization, company size, industry, etc.) : This information will help you focus your marketing to create the best results and gives you insight into what your clients really want and need.

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Friday Fusion: September 4th, 2020

Tsavo Neal

If you’re looking for my favorite way to get traffic — content marketing with SEO — check out my answer here ). There are also some other emerging fantastic options like SwifSite.io , which come with marketing and sales tools built into the platform. With video. With intellectual property. You can’t skip this step.

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Dominating the Web

Chad Barr

Whether you run a small services company or a large corporation, the puzzle pieces are the same: strategizing, marketing branding, socializing, publishing and monetizing. Marketing: If strategy is the heart of web domination, then marketing is the oxygen flow. Branding: Branding is the creative cousin of marketing.

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How to Market Your Online Forum (Community)

Chad Barr

I would suggest you create a repository of intellectual property (IP) that is available to forum members only and is uniquely position with how-to information. Strive to become “the place to go” for the greatest and latest of your industry wisdom. They are not going to.

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Micro-influence: This 1 strategy can grow your practice locally, regionally, or nationally

Rod Burkert

In case you missed my last post: How to build prospect trust into your marketing. But we can build trust (confidence/competence/ benevolence) into our marketing. What clients (or industry niche) do you like serving? Think of this as compound marketing. You need your own copy ! And that requires a leap of faith, aka trust.