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How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! This brings us to Phil's big question, what are my thoughts about his blog post, "What are the differences between a mentor and a business coach?".

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ChatGPT Interviews Chad Barr on The Secrets to Creating a Strong Online Presence

Chad Barr

I invited ChatGPT to interview me after letting it/him/her briefly know who I am, who is my audience and what is my focus. For brevity’s sake, I decided to include 3 of the 10 interview questions. Third, help them implement their marketing initiatives. Meet ChatGPT. Fourth, create ways to build their mailing list.

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6 Fit Interview Questions and How to Answer Them

Tom Spencer

In my last blog post I wrote about how new grads can navigate interview season when they finally receive a consulting interview they’re excited about. Interview questions are commonly split up into technical, behavioural and fit questions. Where else are you interviewing? You can find the full article here.

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Fearless Marketing Mastermind

The Fearless Marketer

Here’s my update on the Fearless Marketing Mastermind: First of all, who is this for? Marketing messages and ultimate outcomes. Proactive Experience Marketing: Webinars, speaking, presentations, podcast interviews, etc. Keep-in-touch marketing (i.e. email newsletters, blogs, etc.). Facebook advertising.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. These types of resources include articles, blog posts and podcasts.

Marketing 202
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Leading with Heart: Lessons from Simon T. Bailey's Latest Book

Consulting Matters

During his time at Disney, Simon was interviewed by a journalist and stated that he saw himself in 10-15 years as the President and CEO of the Walt Disney World Resort and eventually the Chairman and CEO of the Walt Disney Company. Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes.

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Leading with Heart: Lessons from Simon T. Bailey's Latest Book

Consulting Matters

During his time at Disney, Simon was interviewed by a journalist and stated that he saw himself in 10-15 years as the President and CEO of the Walt Disney World Resort and eventually the Chairman and CEO of the Walt Disney Company. Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes.