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Market Sizing Case Interview Questions

Tom Spencer

Market sizing is the test of a consultant’s mettle. It is a classic case interview question, in which a candidate is asked to make an estimate. A market sizing question literally asks a candidate to estimate the volume or the value of a something. This could be the size of a market or something from left field.

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Breaking Down Case Interview Frameworks – Market Study

Management Consulted

One of the most daunting things about case interviews is the uncertainty you’re faced with as you step inside the door. What if your interviewer is having a bad day and just feels like asking impossible questions?! In this article, we’ll be looking at Market Study. 3 – Market Study. Price increase?

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85 Best Podcast Interview Questions to Ask [2024]

Buzzsprout

Asking your guests engaging questions is pivotal to the success of interview podcasts and helps differentiate your content from other shows. This guide breaks down how to come up with great questions so you can nail your interviews and keep listeners hooked. Ask yourself: What is the primary goal of this episode?

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Do’s and Don’ts of Case Interviewing

Tom Spencer

Interviews are difficult – they involve researching the company, preparing for informational interviews, and practicing behavioral questions. If you are aiming for a consulting internship or full-time job, there is also an unavoidable hurdle you will need to jump – case interviews. Case interviews can be stressful.

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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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Understanding Your Target Market: Discovery Calls

Tom Spencer

To avoid this trap when conducting customer development interviews, an entrepreneur or PM should focus on past behaviors, including actions taken, motivations, and the frequency of occurrence. You don’t want to make the interview uncomfortable simply because you are aiming to extract as much information as possible.

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Preparation for the Case Interview:  Math, Charts and Market Sizing

Tom Spencer

A major portion of the consulting case interview tests your quantitative skills. So your interviewers want to know that you’re comfortable with math and have strong analytic reasoning skills. Here is a play-by-play of how you should approach a case interview: . Your interviewer should be able to follow along easily.