article thumbnail

3 Strategies to Boost Sales and Marketing Productivity

Harvard Business

A study of B2B companies found that just one in 20 was able to consistently grow sales faster than sales and marketing expenses. Research shows the three ways companies can do this are to refine the go-to-market model, turn every rep into an A player, and make sales and marketing support more efficient.

Sales 71
article thumbnail

B2B sales will never be the same

1 to 1

In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon. Sales teams still relying on “old school” strategies and tactics will only go so far.

B2B 29
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Ways to Position Your Business to Weather Recession

Makarios Consulting

If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. Fourth, look for opportunities to broaden your reach within your target market.

B2B 76
article thumbnail

Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Outbound Phone Marketing.

B2B 60
article thumbnail

7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

The Difference Between B2B and B2C Business Models. Simply put, we design consulting and coaching practices that position you as a thought leader and sought-after expert by helping you find the words to describe the value of what you do and use them on your website and in your marketing. So, are you a.

article thumbnail

Five Ways to Position Your Business to Weather Recession

Makarios Consulting

If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. Fourth, look for opportunities to broaden your reach within your target market.

B2B 52
article thumbnail

Recruiters You Should Meet to Staff for Success

Harmonious Workplaces

Brenda helped to place me in a digital marketing position. ExecuSearch Staffing Solutions offers executive search and placement services specializing in Logistics, Distribution, Supply Chain, Manufacturing, Engineering, Sales, Marketing and Retail positions with some of today’s leading companies. With more than 33 yrs.