36.4% of people say: they don’t know their market…
Wakeman Consulting Group: Dave's Blog
JANUARY 22, 2023
of people tell me they price poorly because they don’t understand their market. First, people don’t know their markets because Market Orientation is hard to achieve in many organizations. What is Market Orientation? It is a fancy marketing word that means customer-focused. Why does this happen? Why does it matter?
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