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Friday Fusion: December 4, 2020

Tsavo Neal

Treat your LinkedIn profile like marketing material — not a resume. Instead, write your LinkedIn profile like marketing material. Posting your resume is marketing Interviewing is sales Salary negotiation is pricing Your employer is your customer. The Detailed Case Study. You’re not looking for a job.

Resumes 78
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An Overview of Digital Marketing Consulting

Tom Spencer

Digital marketing consultants provide marketing advice and optimize the online presence of organizations so that they can be easily found by their target audience. Businesses, non-profits, and governments are all interested in increasing their online visibility, and digital marketing consultants have the ability to make this happen.

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Building a Sustainability Business Framework

Brimstone Consulting

CASE STUDY. After conducting the diagnostic protocols, Brimstone guided the team through a series of meetings to develop a Strategic Business Framework that captured the market realities her company faced and aligned the team with what they would accomplish over the next 18 months. Download Case Study.

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Top Trends in US Business Startups

Business Consulting Agency

Statistics : The Organic Trade Association notes that the US organic food market reached a notable $56.4 Service-Oriented Businesses : Facts : Service-based startups thrive across multiple sectors, encompassing consulting, marketing, hospitality, and more. Statistics : The AI market is projected to grow to $190.61

Trends 52
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Case Study: Follow Dubious Orders or Speak Up?

Harvard Business

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. In an industry expected to generate $170 billion in revenue by 2020, she knew she’d have many opportunities. Moon with contact lists and sample inquiries attached.

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Friday Fusion: October 9th, 2020

Tsavo Neal

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Freelance sites are one of many marketing channels. Like any other marketing channel, there are pros and cons to using them. Get specific.

B2B 15
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A New Quest for Consultancy: Transitioning from Just-in-Time Logistics

Tom Spencer

Now, the 2020 global pandemic teaches us that we need to review our beliefs about just-in-time logistics. The importance of logistics for a firm’s success, and the benefits of the just-in-time conception, are perhaps best captured by the case study on vehicle-manufacturer Toyota. The rise of just-in-time logistics.