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Latest NPS Benchmark Scores Reveal Customer Experience Shifts

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One of the most popular metrics used by marketers is Net Promoter Score (NPS), a simple loyalty measurement to gauge customer satisfaction and likelihood to recommend. Last week, I had a chance to speak with Satmetrix data scientist Brendan Rocks about the results from the company''s 2014 Net Promoter Industry Benchmarks reports.

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2014 List of Strategy Consulting Firms in Sydney

Tom Spencer

The definitive 2014 List of Strategy Consulting Firms in Sydney. Below is our 2014 list of strategy consulting firms in Sydney. The firms on the 2014 list are: Nous Group. Kearney’s services include strategy, innovation, sales & marketing, operations, strategic IT, and procurement. Source: Flickr ). Momentum Partners.

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Venture Capital Risk Taking and Cash Burn Rates Unprecedented Since 1999; 47% of Nasdaq in Bear Market

MishTalk

Bill Gurley, partner at Silicon Valley-based investor Benchmark, sounded the horn of doom on Monday warning that “Silicon Valley as a whole or that the venture-capital community or startup community is taking on an excessive amount of risk right now.” Record S&P 500 Masks 47% of Nasdaq Mired in Bear Market Speculation is running rampant.

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Reflections on the "Sure Trade" of 2014; Yield Curve Inversion Possible? Five "Sure Things" for 2015?

MishTalk

100% of economists predicted yields on the long end of the US treasury curve would rise in 2014. The bond market does not believe the recovery will strengthen and neither do I. The 5Yr-3Yr spread is 50 basis points (about half of what it was at the beginning of 2014). percentage points in March 2014. 2.47 -1.49

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Ukraine PM Accuses Russia of Wanting WWIII; Kiev Forces Block Rebel Town; Russia Issues Downbeat Economic Statement

MishTalk

Russian Markets Have Worst Week Since Crimea. On Friday, April 25th, Russia’s central bank raised its benchmark interest rate by 50 basis points to 7.5 The probability of inflation exceeding the 5% target at the end of 2014 has increased substantially’, the Russian central bank said in a statement. Here are the top stories.

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B2B Salespeople Need to Act More Like Travel Agents

Harvard Business

According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015. Here are examples of how firms in three industries are simplifying the purchase process, and the specific tactics they are using: An employee wellness benefits provider uses content marketing.

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Nonfarm Payrolls +113,000, Median Bloomberg Estimate 180,000; Huge March 2013 Employment Revision

MishTalk

The benchmark revision incorporates a large non-economic change that resulted from a reclassification of 466,000 jobs from private households (out of scope by CES definition) to services for the elderly and disabled (in scope for CES). The household survey shows a gain of employment of 638,000. That said, revisions were in play.

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