Women in Consulting

MAY 4, 2015

Keep in mind that spec sheets, vendor comparisons, and product benefits may be preferred to long technical white papers. Video: IT Buyers love video. Short 45 ‒ 60 second videos about the solutions your company offers, or better yet, customer success stories and testimonials are ideal. By: Mary Gospe.

Marketing 48

Marketing Video Comparison Media 48

1 to 1

MAY 7, 2013

Customer Strategy Trends. Customer Strategy. Webinars & White Papers. White Papers. Strategy Speaks Blog. 1to1 Videos & Podcasts. Customer Strategy. Strategy Speaks. Webinars & White Papers. White Papers. Customer Strategy. CRM Best Practices.

Media 51

Media Airlines Case Interview Trends 51

1 to 1

JUNE 11, 2013

Customer Strategy Trends. Customer Strategy. Webinars & White Papers. White Papers. Strategy Speaks Blog. 1to1 Videos & Podcasts. Customer Strategy. Strategy Speaks. Webinars & White Papers. White Papers. Customer Strategy. Strategy Speaks Blog.

Telecommunications 44

Telecommunications Media Advertising Trends 44

1 to 1

MAY 5, 2013

Customer Strategy Trends. Customer Strategy. Webinars & White Papers. White Papers. Strategy Speaks Blog. 1to1 Videos & Podcasts. Customer Strategy. Strategy Speaks. Webinars & White Papers. White Papers. Customer Strategy. Strategy Speaks Blog.

Analysis 42

Analysis Data Sports Media 42

1 to 1

JUNE 13, 2013

Customer Strategy Trends. Customer Strategy. Webinars & White Papers. White Papers. Strategy Speaks Blog. 1to1 Videos & Podcasts. Customer Strategy. Strategy Speaks. Webinars & White Papers. White Papers. Customer Strategy. Strategy Speaks Blog.

Media 40

Media Advertising Trends Sales 40

1 to 1

JUNE 11, 2013

Customer Strategy Trends. Customer Strategy. Webinars & White Papers. White Papers. Strategy Speaks Blog. 1to1 Videos & Podcasts. Customer Strategy. Strategy Speaks. Marketing Research Articles. CRM Best Practices. Emerging Business Tactics. Search. ); 1to1 Magazine. Infographics.

Media 37

Media Advertising Trends Video 37

1 to 1

MAY 3, 2013

Customer Strategy Trends. Customer Strategy. Webinars & White Papers. White Papers. Strategy Speaks Blog. 1to1 Videos & Podcasts. Customer Strategy. Strategy Speaks. This years Gold winner, Cisco, put their service strategy right in the hands of the customers themselves.

Media 37

Media Metrics Advertising Trends 37

Tsavo Neal

JANUARY 25, 2018

Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!). This list does a good job of giving you a list of marketing tactics and strategies. Have a practical strategy to start implementing these methods today. Publishing a white paper. Video presentations.

Consulting 68

Consulting Advertising Case Interview Conference 68

Harvard Business

SEPTEMBER 25, 2018

They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. The influencer relations program has become a core component of the company’s China market strategy — now the firm’s largest market outside the U.S.

B2B 29

B2B Education Media B2C 29

Tsavo Neal

APRIL 27, 2017

Instead of dumping a bunch of numbers on you, I have included expert insights and actionable strategies witch each statistic so that you can make use of them. Ar you looking to get more out of your digital marketing strategy? 7 out of 10 most impactful marketing strategies for consultants are directly web related.

B2B 60

B2B Marketing Consulting Advertising 60

Tsavo Neal

SEPTEMBER 21, 2017

. “In business, a white paper is closer to a form of marketing presentation, a tool meant to persuade customers and partners and promote a product or viewpoint.” It can help you get crystal clear on your own strategies and methods. A webinar is a video presentation or workshop. ” – Wikipedia .

Consulting 60

Consulting eBook Education Software 60

Tsavo Neal

OCTOBER 19, 2017

. “In business, a white paper is closer to a form of marketing presentation, a tool meant to persuade customers and partners and promote a product or viewpoint.” It can help you get crystal clear on your own strategies and methods. A webinar is a video presentation or workshop. ” – Wikipedia .

Consulting 60

Consulting eBook Education Resources 60

Chad Barr

JULY 8, 2008

Lets you promote your products, services, speaking engagements, articles and white papers. Pushes the envelop by augmenting the written words and creating additional channels of delivery methods such as audios and videos. Gives you the flexibility to react to other blogs, news, current events and interesting posts.

Knowledge Base 40

Knowledge Base Engineering Video Tools 40

Chad Barr

NOVEMBER 28, 2007

White papers. Collaboration and research papers or digital recordings. Audio and video recordings of your own wisdom, interviews with your clients or other experts in your field. As well as the possible implementation of: Successful Newsletter Strategy and user registration. Checklists. Special Reports.

Case Interview 40

Case Interview Case Study Case Studies Survey 40

Tsavo Neal

NOVEMBER 13, 2017

We believe the multi-mode communication methods such as video, testimonials, segmented solution sections, and case studies help prospective clients learn about APO to make the decision to hire us easier. Describing our services can be a bit complex; so we rely on our website to help tell our story.

Consulting 121

Consulting Education Tools Financial 121

Harvard Business

SEPTEMBER 14, 2016

No one thinks of learning as being a strategy for building deeper relationships with customers and partners. They had developed all kinds of thought leadership and white papers about how CFOs could do their job better. This combination of economic benefit and social reward is a powerful engagement strategy.

Leadership 28

Leadership Recruiting Recruitment Training 28

Harvard Business

OCTOBER 5, 2016

Today’s marketer needs to go well beyond reporting and metrics, and be more proficient in a full range of analytical skills –including knowledge of data management principles and analytical strategies, and an understanding of the role of data quality, the importance of data governance, and the value of data in marketing disciplines.

Marketing 30

Marketing Data Advertising Media 30

Harvard Business

MAY 5, 2016

A far better approach would be to offer relevant research, a white paper, or a free audit of some aspect of the target executive’s business when the meeting takes place, as a way to provide the incentive you may need to actually get the meeting. Although this has reportedly worked, it can come off as being too pushy.

Meeting 28

Meeting Turnaround Sales Marketing 28