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From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Have you ever wondered about the untapped potential of your intellectual property? Get ready to explore this goldmine with our special guest, Erin Austin, an attorney, business strategist, and expert in helping entrepreneurs create, protect, and monetize their intellectual property.

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Ready to Create Your Intellectual Property?

Chad Barr

Creating intellectual property is truly easier than most think. To start, the simple structure I recommend you follow is the one that resembles a case study: A challenge your clients are facing. The post Ready to Create Your Intellectual Property? That’s it. © Chad Barr 2012.

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Lessons Learned from Publishing 500+ Newsletters! Redux

Chad Barr

I decided to challenge myself and create my 40 lessons learned, which I did and published at the time. A few weeks later I decided to further challenge myself and create my 40 additional lessons learned. It expands your intellectual property. It strengthens your thought leadership. It’s your turn now.

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5 Smart Strategies to De-Stress & Accelerate Any Career or Business Transition

Consulting Matters

"If your success is not on your own terms, if it looks good to the world but does not feel good in your heart, it is not success at all." Have you fallen out of love with your career (or has it fallen out of love with you?) You know you're ready for more - just not more of the same. Start your own business?

Strategy 177
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5 Effective Content Marketing Tips for Consultants

Consulting Matters

It’s simply the smartest way of finding and connecting with your ideal client, establishing your credibility, increasing your number of discovery meetings and close rates as well as giving you the platform to increasing your fees. First, be clear on who your ideal client is and what is their pain points.

Marketing 202
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Time for Instantiation

Chad Barr

My opinion is that we are all guilty (self included) at creating too much complexity in our life and business. Although, for many, this seems almost as an insurmountable mountain to climb, by taking baby steps the solution becomes rather simple: Write down your succinct insights as bullet points. Photo by: Chad Barr.

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The Year in Reflection – Redux

Chad Barr

As I am getting ready to wrap up another year and get ready to launch the next year, I like reflecting on some of my key learning: January: Reflect often on where you’ve been, where are you going and what action must you take. Share the insights and successes gained from working with your clients. Hug your loved ones.