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Use ChatGPT to Boost Your Productivity as a Consultant

Successful Independent Consulting

Image generated by AI using a free version of Canva Of course you’ve heard of ChatGPT but are you using it to work smarter and more efficiently yet? For us, ChatGPT isn't just another tech gimmick; it's a virtual assistant that can elevate our creativity, enhance productivity, and revolutionize our communications.

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Mastering Business Marketing and Advertising: A Comprehensive Guide

Business Consulting Agency

Marketing and advertising are the lifeblood of any business, irrespective of its size or industry. In this article, we’ll outline the essential steps to market and advertise a business and highlight the invaluable role of business consulting agencies and marketing consulting services in optimizing these efforts.

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Consultant Marketing Digital World Speaking

Jerry Fletcher

My expectation from the run-up back and forth with various staff members was that this would be a well-managed professional event. The tech in the room was completely efficient. He then efficiently got me into a lavaliere microphone, did a sound check handed me a slide clicker and declared me, “Good to go.”. She was delightful.

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Marketing Mix Modeling MMM (Part 1 of 3)

Tom Spencer

Is marketing solely a game of chance, or might there be a way to bring scientific methods to the table? At the micro level, the various pieces of the marketing puzzle can be, and should be, optimized on an on-going basis: The overall positioning and strategy should be evaluated. Products should be tested and optimized.

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Consultant Marketing Trust Story

Jerry Fletcher

I admit, I’ve been doing some outbound marketing to get some dates but the remarkable thing is that so many of these events have been booked because of the snowball effect. I just haven’t had time to be certified by eSpeakers because I’ve been doing events! Since March first I have been scheduled to speak on Trust 15 times.

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How to Evaluate Your Marketing Leader’s Performance

Prudent Pedal

If you’re a managing partner, practice leader, sales leader, or chief administrative officer in a professional services firm, you probably have responsibility for “managing” marketing. Prerequisite Reading: We will be evaluating your Marketing leader’s performance based on your firm’s School of Marketing Thought.

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A New Quest for Consultancy: Transitioning from Just-in-Time Logistics

Tom Spencer

Since the Japanese car market demanded the same variety as the American one, but was much smaller in size, Toyota had to find a way of compensating for its lack of cost competitiveness. It is a pull-system of lean manufacturing, by which each step in the production process only makes just enough to meet current demand.