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Step Into Your Power As A Consultant And Coach with Jahaan Blake

Consulting Matters

We worked through her brand positioning as a consultant to the sports industry who transformed front-line teams into brand ambassadors, which made logical sense given her experience working for the Red Sox, Dodgers, and the Cubs. Instead, she wanted to focus on this other expertise she developed alongside her formal career.

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How to Build a Networking Strategy, On-Air Coaching with Vern Schellenger

Consulting Matters

About the guest: Vern Schellenger is a master networker, career coach, sports junkie, and music lover. The 8 competencies developed by Contacts Count contain skills, behaviors, tools, and strategies you can learn to make networking an Art not an Accident. Connect on LinkedIn: Betsy Jordyn [link]. Vern Schellenger [link].

Strategy 156
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How to Make Your Contacts Count with Vern Schellenger

Consulting Matters

About the guest: Vern Schellenger is a master networker, career coach, sports junkie, and music lover. The 8 competencies developed by Contacts Count contain skills, behaviors, tools, and strategies you can learn to make networking an Art not an Accident. Connect on LinkedIn: Betsy Jordyn [link]. Vern Schellenger [link].

How To 156
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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

Want a common sense, down-to-earth approach for developing leaders, growing organizations, and creating a profitable consulting or coaching business? Are you ready to nail your messaging and rock your copy to stand out in the market and attract, impress and convert clients? If so, check out my services: [link]. Lee Cockerell [link].

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Front-Line To C-Suite | Inside The Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee

Consulting Matters

I have worked on and off with Jim since 1999, first as his Organization Development Consultant at Disney and, more recently, as a sounding board when he retired from his 43-year career. Next steps: Buy Jim's new book if you need to develop your Circle of Influence, get in balance, and lean into time-tested leadership guidance.

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Keeping B2B Marketing Content “Human”

Women in Consulting

There would be a lot less bad marketing in the world if executives were forced to read all the ineffective, sometimes downright awful, content their organizations produce. Marketing is supposed to put human needs first by sounding like it was created for humans by humans. Marketers know this. That’s how buzzwords “happen.”

B2B 127
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Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

Harvard Business

In the age before the digital revolution, marketers used to tell customers about a product and then work through a traditional step-by-step purchase funnel. At Microsoft, we continuously collaborate with businesses in an industry whose customers already self-identify as fans: sports.

Sports 28