article thumbnail

Post Some Good (and Readable!) Case Studies

The Clever Consultant

When done right, case studies are valuable marketing tools. We see quite a few case studies that don’t do any of these things. Next time you want to create a good case study – one that gets read and gets results – keep these tips in mind: Tell the Right Story. And by how much? Keep It Focused.

article thumbnail

Essential Consultant Website Pages Part 4: Case Studies That Win

Tsavo Neal

Unless your case studies show your potential clients that you’re capable of solving their problem, they are nothing but wasted space on your website. Your website’s copy certainly helps — but case studies provide an extra layer of credibility. Winning New Clients Through Your Case Studies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Write a White Paper That Wins Consulting Projects, with Gordon Graham: Podcast #4

Consulting Success

His career path took him from software company technical writing and journalism to a marketing executive in a software company before becoming an independent copywriter who specializes in white papers and case studies. Forget about your company and your problems, and figure out how to help your clients solve their problems.

How To 202
article thumbnail

Acing the Case Study Assessment

freshminds

The Case Study of the consulting interview process may seem like the most daunting part for some. McKinsey - Four practice case studies to work from here. Accenture - has an excellent array of videos on youtube for general information about the work they do with plenty of interviews with current consultants.

article thumbnail

How to Confidently Articulate the Value of What You Do

Consulting Matters

They are interested in case studies only to a point. Discover how to start your business right.the first time when you download the “Strategic Business Build Guide.” ” Get my Free Value Proposition Creation Video Training! This principle is true even if you have experience from companies like Disney.

article thumbnail

Consulting Website Design 008: Addition By Subtraction [VIDEO]

Tsavo Neal

In this episode, you’ll learn how to improve your website’s design by taking away elements. You have this alternating pattern where they include what they do, and then a big image background which takes you to their case study. Slides ] Transcript. Welcome to Consulting Website Design 008: Addition By Subtraction.

Video 60
article thumbnail

Consulting Website Design 018: The Assessment [VIDEO]

Tsavo Neal

Gives you an idea of what they do, and more importantly, how they’ve applied it to achieve business outcomes with their case studies. Case Studies. The post Consulting Website Design 018: The Assessment [VIDEO] appeared first on Tsavo Neal. Who we are – excellent. Very comprehensive, and well thought out.

Video 60