Brimstone Consulting

MARCH 29, 2022

CASE STUDY. The CEO of a family-owned construction company recognized that an outside, objective perspective would be valuable to the future and growth of the company. Download Case Study. Agile strategy leads to 220% increase in revenue.

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Agile Strategy Strategy Strategy& 96

Clarity Consultants

MAY 27, 2024

Companies across various sectors are adopting AI-driven solutions to maintain their competitive edge while thought leaders and experts discuss the ethical implications and future possibilities of this rapidly evolving technology. This was the precise challenge faced by a Fortune 500 financial services company. The solution?

Training 57

Training Training Case Study Case Studies 57

The Fearless Marketer

JULY 1, 2019

Directing your prospect to online information about your services (what I call a Sales Letter). But the most neglected part of this process is that durn* sales letter. Why a sales letter is absolutely essential. Why a sales letter is absolutely essential. However… What should go into your sales letter?

Sales 63

Sales How To Guidelines Case Study 63

Harvard Business

DECEMBER 19, 2018

As the CMO of PedalSpark, a small maker of high-end electric bicycles, Mark was considering strategies for selling the company’s new ride. PedalSpark’s signature bike, a $4,000 luxury model available only through the company’s website, was selling well and had been named to a few “best e-bike” lists.

Case Study 30

Case Study Case Studies Study Company 30

LSA Global

MARCH 15, 2020

Every Sales Team Would Like to Convert Sales Leads Faster. Your sales conversion rate measures the effectiveness of your sales team at turning sales leads into new customers. It measures how often your sales reps are turning prospects into real business. New sales leads grow cold surprisingly fast.

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Sales Case Study Case Studies Metrics 36

Harvard Business

APRIL 25, 2018

The largest producer of rice crackers in Japan, the company had $1 billion in domestic sales and hoped to kickstart growth and globalization plans. Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers.

Case Study 28

Case Study Case Studies Study Company 28

Business Consulting Agency

JANUARY 21, 2024

However, many entrepreneurs and companies find themselves grappling with poor marketing results and a lack of return on investment (ROI). A study by Nielsen Norman Group found that users leave a webpage within 10-20 seconds if they don’t find relevant content, emphasizing the importance of effective marketing communication.

ROI 52

ROI Marketing Consulting B2B 52

LSA Global

APRIL 10, 2020

High performing B2B social sellers build relationships on digital platforms and turn online connections into offline sales conversations and long-term customer relationships. LinkedIn’s recent State of Sales report found that 62% of B2B decision makers look for an informative LinkedIn profile when considering talking with a sales rep.

Sales 36

Sales B2B Metrics Case Study 36

Harvard Business

OCTOBER 18, 2018

Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. It had been a long day at the company’s Birmingham, England, headquarters, and in the early evening the two were going over the evaluations of each of Lance’s direct reports.

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Case Study Case Studies Study Sales 35

Business Consulting Agency

JANUARY 23, 2024

Talk to a business expert about your company or startup. Whether it’s mismanagement of funds, poor investment decisions, or inaccurate financial forecasting, the repercussions can be felt in the company’s bottom line. The tangible impact of consulting services is reflected in case studies and quantifiable metrics.

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Consulting Turnaround ROI Case Study 52

Consulting Success

FEBRUARY 22, 2018

You can’t create a streamlined and consistent process if you’re working with many different kinds of companies that don’t have similar criteria. 3 common reasons for taking on less than ideal clients are: Revenue – you increase your sales and revenue. Better case studies.

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Consulting Case Study Case Studies Study 151

Consulting Success

JULY 24, 2017

Gordon is a white paper writer and consultant who has has worked with Google, Oracle, Intuit, and many other Fortune 500 companies. In this episode, Gordon and I discuss the value of white papers as content-filled marketing tools that you can use to set yourself apart as the expert consultant companies want to hire.

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How To Consulting Case Study Case Studies 213

Harvard Business

DECEMBER 8, 2016

Rogier Maes, the CEO of Contect, wrapped up his year-beginning speech to all the company’s employees. Rogier hadn’t once mentioned holacracy or self-managed teams, even though the executive team and the board had been talking for months about transitioning to just such a system at the global construction company.

Case Study 28

Case Study Case Studies Study Construction 28

Harvard Business

JUNE 6, 2016

He was the CFO of their company, a software start-up with about 75 employees. Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. And given her standing in the company, they were really more like peers.

Case Study 28

Case Study Case Studies Study Conference 28

Brimstone Consulting

JUNE 7, 2022

One example of where Business Acceleration Teams played a role in the transformation of an organization is that of a beauty and personal care division of a global packaging company. Case Study How Business Acceleration Teams Helped Increase Sales and Drive Results. These segments were later sold.

Case Study 79

Case Study Case Studies Leadership Operations 79

Harvard Business

FEBRUARY 28, 2018

As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. But as a data-driven company, we have to extend our approach to the most important part of our business: people.”

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Case Study Case Studies Study Case Interview 30

Harvard Business

DECEMBER 15, 2016

For those who believe in the promise of open innovation, the 2009 startup Quirky was an exceptionally exciting company. Founded by entrepreneur Ben Kaufman, Quirky developed a platform that connected the company with outside inventors and project contributors. Yet, in September 2015, Quirky went bankrupt. Target, Walmart).

Case Study 28

Case Study Case Studies Study Productivity 28

Harvard Business

APRIL 20, 2017

Susan was just starting her summer internship with the company, and she was supposed to be in Seoul working with Mr. Moon’s team, but there had been complications with her visa. Emma Visser, the head of the company’s intern program, suggested she get started from afar. How big is this company?”

Case Study 28

Case Study Case Studies Study Ethics 28

LSA Global

AUGUST 28, 2019

Sales Training without Reinforcement Should Be Unacceptable. Based upon over 800 sales training measurement projects, we know that sales training by itself – even if it is highly customized – only changes the on-the-job behavior and performance of 1-in-5 sales reps. Sales training reinforcement.

Sales 28

Sales Training Training Methodologies 28

LSA Global

MAY 3, 2018

Pre-Call Sales Planning Meeting Questions Matter. The varied amount and inconsistent quality of pre-call sales planning creates a wonderful opportunity for hungry sales teams to outperform their peers. Buyers Expect More from Sales People. Much of the poor track record comes down to a lack of sales preparation.

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Sales Meeting Case Study Case Studies 34

Harvard Business

FEBRUARY 28, 2017

Editor's Note This fictionalized case study, based on the HKUST Thompson Center for Business Cases case study “Baume et Mercier: Battling Giants for China’s Luxury Consumer,” will appear in a forthcoming issue of HBR, along with commentary from experts and readers. ” Song asked.

Case Study 28

Case Study Case Studies Study Sales 28

Harvard Business

MAY 22, 2017

So how can you improve your sales skills, especially if you don’t pitch people often? And what should you do if you lose a sale? “Many of them tell me that sales is something they never want to do in their careers.” ” And yet, he says, “Sales is the most fundamental skill.”

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Sales How To Case Study Case Studies 70

Tsavo Neal

OCTOBER 2, 2020

Case studies and thought-leadership are the perfect way to show them that you’re the one who can help them achieved that desired future. Case studies tell stories of how you’ve helped businesses like theirs. Whether the project was 1 week or 1 year , you can follow that simple formula to write an effective case study.

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Case Study Case Studies Resumes Study 60

Tom Spencer

AUGUST 22, 2020

The data must be specific to individual brands and product lines, not the company as a whole. Attempting to model at the corporate (or aggregate) level rarely works because what’s going on in one part of the company is canceling out or confounding what is going on elsewhere in the company. Types of Data.

Marketing 88

Marketing Advertising Retail Sales 88

Harvard Business

MAY 5, 2016

His company, Lumiscape, produced smart, connected streetlights that had been installed in cities throughout the United States, including Cleveland, where they were now, visiting his parents. The year before, prompted by all this, Lumiscape’s leadership had decided to pivot from a sales model to a subscription model.

Case Study 28

Case Study Case Studies Study Sales 28

Rick Conlow

JANUARY 2, 2023

By not dancing, CEOs cost their companies billions of dollars of lost employee innovation, productivity, and customer service. Among CEO top priorities are sales growth and profit. While companies must grow and make money, executives often forget how it happens. Customer loyalty generates sales growth and profit.

Emotional Intelligence 88

Emotional Intelligence Study Leadership Finance 88

Harvard Business

JUNE 26, 2018

She was ready to step down as CEO and possibly to sell the company. ” New CEO, New Company? On her desk was a pile of résumés from CEO candidates who’d responded to a listing she’d posted on a small business sale website. You’d have to trust me to take the company where it needs to go.”

Case Study 28

Case Study Case Studies Study Productivity 28

Harvard Business

JULY 7, 2016

“It feels weird eavesdropping like this,” Alejandra Chirinos told Ricardo Rodriguez, her marketing VP, and Miguel Martinez, her head of sales. ” Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers.

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Case Study Case Studies Study Fashion 29

Harvard Business

NOVEMBER 22, 2018

” Zaki’s insight is vital for improving society, but it applies to companies too. Consider one instructive case study. I recently immersed myself in the customer-service transformation of Mercedes-Benz USA , the sales-and-service arm of the German automaker. It’s about taking a leap of faith.”

Company 43

Company Case Study Case Studies Sales 43

Tsavo Neal

JANUARY 20, 2022

For me, I can pick up the phone and my sales process from that point onwards is about qualification and some negotiation, but you’ve got to start with lead generation. In fact, my website is my secret 24/7 sales agent. My clients include small companies to some of the biggest, most established and well-known brands in the world.

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Consulting Case Study Case Studies Media 167

Harvard Business

JUNE 26, 2017

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. If you’d like your comment to be considered for publication, please be sure to include your full name, company or university affiliation, and email address.

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Case Study Case Studies Study Apparel 28

LSA Global

APRIL 25, 2022

The Sellers’ Trap For a seller, it’s typically exciting when the company develops something new because, with new products and solutions, come new opportunities and good reasons to re-engage with target customers. Top sales teams create sales battlecards for each key buyer persona. You have the chance to sell new solutions.

How To 36

How To Sales Training Training 36

Tom Spencer

JUNE 6, 2020

To understand the target customers on this level, methods such as focus groups, surveys, interviews, and case studies can be successful. Psychographic segmentation is similar to developing a target persona, in that it is a collection of customer values and behaviors that would be most receptive to the company’s offering.

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Apparel Retail Examples Productivity 103

Tom Spencer

NOVEMBER 19, 2021

Business development consulting is about helping businesses grow sales and profits in order to achieve their strategic objectives. Business development consultants enable companies to reach their full potential and rescue companies that are struggling to survive. We heard bad things about your company. Who are you?

Development 88

Development Consulting B2C B2B 88

Tom Spencer

SEPTEMBER 7, 2014

Growth strategy begins with identifying the source of the problem – you will want to look at customers, products, the company and its competitors. How can we more closely define the objectives a company desires when it speaks of growth? Product: Does our revenue come primarily from ticket sales or other sources?

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Strategy Strategy Strategy& Case Interview 98

LSA Global

JUNE 18, 2020

Does Selling as a Competitive Advantage Make Sense for Your Company? Perhaps the most powerful attribute of a good strategic plan is how the company plans to distinguish itself from the competition in a way that is not easily replaced or replicated. The Sales Challenge. Let’s start with the current state of sales.

Sales 36

Sales Training Training Culture 36

Tom Spencer

OCTOBER 26, 2019

Many consulting, corporate strategy, and corporate development roles require the interviewee to go through an M&A case study. Depending on the firm and specific role this case could be very strategic and operational like doing a market entry/growth-type case or very technical (i.e. Benefits of Combining Forces.

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Balance Sheet Case Interview Case Study Case Studies 60