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How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! This brings us to Phil's big question, what are my thoughts about his blog post, "What are the differences between a mentor and a business coach?".

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SEO For Consultants: How To Write Content That Attracts Clients

Consulting Success

Over the last several years, we’ve published hundreds of articles on our consulting blog. SEO For Consultants: How To Write Content That Attracts Clients is a post from: Consulting Success Many of them have ranked 1st for competitive keywords.

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How to Use Storytelling to Ignite Transformation with Joy Spencer

Consulting Matters

Initially, I wanted Joy on the show to share her tips and best practices on how to tell compelling stories. Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes. Today, we’re wrapping up my mini-storytelling series with my guest Joy Spencer. She is a powerful storyteller.

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How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch

Consulting Matters

Dali doesn’t just share his story; he breaks down exactly how to handle the emotional issues that come up in the face of transformational change… … and offers a roadmap for facing and overcoming the fears, doubts, and imposter syndrome that can hold you back from your consulting or coaching business potential.

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How to Make Your Contacts Count with Vern Schellenger

Consulting Matters

How to approach networking strategically so you get better results. In this unique on-air coaching session, you will see how to create your own networking strategy to help you achieve your goals. Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes. Let's do this!

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How to Conduct A Market Scan And Find Your Niche

Consulting Matters

You can stop worrying about the competition because today, I will teach you how to conduct a market scan and find your niche. Today, I'll walk you through the seven steps of your market scan and how to mine for the intel around what makes you unique and how you can stand out – even if you're brand new and just starting.

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How To Explain What You Do with Clarity and Confidence

Consulting Matters

Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes. Links: Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: [link]. Related Blog, Video, or Podcast Episode: How to Conduct A Market Scan And Find Your Niche.

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