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How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! This brings us to Phil's big question, what are my thoughts about his blog post, "What are the differences between a mentor and a business coach?".

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10 Endless Sources of Inspiration for Your Articles, Blogs, and Speeches

David A Fields

The third most common question I’m asked by consultants of all stripes from all types of firms is, “Where do you get the ideas for your articles week after week?” I keep hoping that will be followed up with, “May I donate a new Tesla to your collection?” but no one’s popped that question. [ ]

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How to Celebrate 20 Years of Blogging (Write More!)

Johanna Rothman

Twenty years ago today, I wrote my first blog post. It's called blogging. ” Now, 20 years later, I've used this blog to both explain my well-formed ideas and to explore new ones. Yes, I've used this blog as part of my product development. I thank Esther for suggesting the blog. We had an appointment to talk.

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Stand Out from the Digital Clutter [A Key Lesson for Consulting Firms]

David A Fields

The digital world is a dense, tangled jungle of feeds, streams, messages, blogs, … Continued. Since you can’t attract or court Belinda Buyalot in person, you’ve moved your consulting firm’s visibility-building, marketing, and business development efforts online. So has everyone else.

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SEO For Consultants: How To Write Content That Attracts Clients

Consulting Success

Over the last several years, we’ve published hundreds of articles on our consulting blog. Search engine optimization (SEO) is the BEST marketing method for consultants. Many of them have ranked 1st for competitive keywords.

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How to Use Storytelling to Ignite Transformation with Joy Spencer

Consulting Matters

Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes. Through her company and her content, she is on a mission to empower accomplished professionals to make the shift from success to significance and achieve their full potential in their careers and in their personal lives.

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Why and How Personal Branding is Vital for Independent Consultants

Successful Independent Consulting

For more help, use the tips and worksheet in my previous blog post Know Your Niche. In your email signature On your business card On your résumé At the top of your LinkedIn profile On your blog and/or website On your Twitter profile On your letterhead and document templates Be consistent: use the same wording across all mediums.