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Book Birthday: Successful Independent Consulting: Focus on Relationships That Matter

Johanna Rothman

I am thrilled to announce a book birthday: Successful Independent Consulting: Focus on Relationships That Matter. Here's the story of the consulting book. In the mid-2000s… I started my consulting business back in 1994. So several people asked me how I had become a successful consultant. See Manage It!

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2023: Are Discounts Still For Dummies?

Wakeman Consulting Group: Dave's Blog

In 2015, I wrote a blog post on LinkedIn with the witty name: “Let’s Put This Bluntly: Discounts are For Dummies!” At the start of 2023, I saw articles pop up about Tesla’s rush to discount their cars to “drive demand” and I decided it was time to revisit the OG blog post to answer the question: “Are Discounts Still For Dummies?!”

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??Numbers to Know to Sell Tickets in 2023: 60, 30, 2.5B, and More.

Wakeman Consulting Group: Dave's Blog

Here’s a sneak preview number: There’s a projected 60% drop in Australia’s GDP in 2023. Next week, we look at the numbers that can help you create more sales opportunities in 2023. A Sneak Preview: A few of the ideas I’ll share with you on next week’s webinar: 2023 projects to see a 30% increase in international travel.

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Book Birthday: Successful Independent Consulting: Relationships That Focus on Mutual Benefit

Johanna Rothman

I am thrilled to announce a book birthday: Successful Independent Consulting: Relationships That Focus on Mutual Benefit. Here's the story of the consulting book. In the mid-2000s… I started my consulting business back in 1994. So several people asked me how I had become a successful consultant. See Manage It!

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Influencer Marketing Explained With Examples

Business Consulting Agency

Product Reviews In this form, influencers provide honest reviews of products they have tried, which can be in the form of blog posts, YouTube videos, or social media updates. Affiliate Marketing In this form, influencers promote products using unique affiliate links, earning a commission on sales generated through their link.

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Importance of Website Marketing

Business Consulting Agency

Statistics: According to a study by HubSpot, businesses with a regularly updated blog witness a 97% increase in inbound links. Statistics: E-commerce sales worldwide are projected to reach $6.54 trillion by 2023, emphasizing the global impact of online marketing (Source: Statista).

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A Better Way to Think About Innovation

Wakeman Consulting Group: Dave's Blog

The need for the new round of price cuts was evident in the reality that demand that would have been captured in the second quarter of 2023 was “pulled forward” by the discounts in the first quarter of 2023. Why are sales slowing? The post A Better Way to Think About Innovation appeared first on Wakeman Consulting Group.

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