What Big Consumer Brands Can Do to Compete in a Digital Economy
Harvard Business
DECEMBER 4, 2018
The ones that manage to escape are discount chains —such as T. It also hurts the brands sold inside the stores, which in part explains why consumer product giants like Procter & Gamble are seeing their sales stagnate for products like Tide detergent, Gillette razors, Pampers diapers, and Crest toothpaste.
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