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Mistakes Consultants Make With Offers

Consulting Matters

Are your consultancy or coaching offers falling flat? Prepare to unearth the art and science of developing alluring offers for your consulting and coaching business, a transformative skill that could be the game-changer you need. Could you be making critical mistakes without even realizing it?

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Secrets of Consulting Excellence

Consulting Matters

Today, I am sharing my secrets to working with the C-Suite in this first episode of my new Organizational Consulting 101 Series. More and more people want to leave corporate to start their own consulting or coaching businesses for so many reasons: They want control over their career, time, and earning power.

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Four Stories Your Consulting and Coaching Business Needs

Consulting Matters

When you incorporate storytelling into your marketing and branding strategies, you're not just telling people what you do; you're showing them who you are. This emotional connection is crucial for consultants and coaches, where trust and credibility are key. To learn more and join, head on over to www.betsyjordyn.com/academy.

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Narrow Your Niche to Win More Work as a Solopreneur

Successful Independent Consulting

Many solopreneurs make the mistake of marketing themselves as a jack-of-all-trades. I’ve mentored and represented hundreds of independent consultants and repeatedly I see those with a well-defined niche win more work. Conversely, I know dozens of in-demand consultants who easily pop to mind when a client describes a particular problem.

Exercises 195
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Chris Hoff’s Guide for Consultants and Coaches Navigating Radical Change

Consulting Matters

Chris, a former technology entrepreneur, shares his enlightening journey of metamorphosis - from a midlife crisis that led him to therapy, to eventually harnessing his experiences into a unique consulting practice. In our engaging conversation, Chris and I delve deep into the concept of 'liminal space.' His formal education includes a Ph.D.

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Lights, Camera, Impact with Adrian Salisbury: Attract Consulting and Coaching Clients Using Video

Consulting Matters

He paints a vivid picture of his early course development, which focused on long tail keywords, and the art of crafting a concise yet impactful three-page website. We exchange insights with Adrian on the persuasive power of video as a tool for establishing trust and fostering deeper connections with viewers.

Video 156
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How to Refine Your Brand Clarity & Messaging with Kamaria Scott [On-Air Coaching]

Consulting Matters

All consulting and coaching business owners struggle with this from time to time. Crafting brand messages that clearly articulate the unique value of what you do as a consultant or coach can be VERY challenging, yet it’s crucial for connecting with your ideal clients. Unclear about what you do and how to describe it?

How To 156