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Consultant Marketing Trust Story

Jerry Fletcher

I admit, I’ve been doing some outbound marketing to get some dates but the remarkable thing is that so many of these events have been booked because of the snowball effect. Facts: There is a brain chemical called Oxytocin which under lies our propensity to trust. For the short haul. When we’re stressed we have too little.

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U.S. Going to Kill Syrians to Show Syria that Killing Syrians is Wrong

MishTalk

Link if video does not play: George Galloway: Dogs of War Slaver over Syria, Powder keg for Disaster. Yes, the US is literally funding Al Qaeda rebels to fight an insane war on trumped up evidence that Assad used chemical weapons on Syrians. What''s the Difference Between the US Using Chemical Weapons and Others Doing the Same?

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Reflections on "A Moral Obscenity": How Long Ago Was a War Against Syria Decided?

MishTalk

Secretary of State John Kerry says the use of chemical weapons in Syria is " a moral obscenity ". Mr Kerry said on Monday President Bashar al-Assad’s forces’ responsibility for the use of chemical weapons in an attack which left hundreds dead last week was “undeniable”, cementing a sharp about-turn in Washington’s response to the issue.

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The pleasure/happiness gap

Seth Godin Blog

Both respond not only to direct, physical inputs (chemicals, illness) but more and more, to cultural ones, to the noise of comparisons and narratives. Marketers usually sell pleasure. Getting someone hooked on the hit that comes from caffeine, tobacco, video or sugar is a business model.

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Sustainable Aviation: Emerging Trends and Opportunities

Tom Spencer

Aerospace is one of the fastest growing markets. While both the size of the market and its growth rate are both large, so is its carbon footprint. The Aviation Market. Ever since the Wright Brother’s famous first flight in 1903, the aviation market has gone nowhere but up. Chemical Innovations.

Trends 88
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Sales Reps, Stop Asking Leading Questions

Harvard Business

Related Video. See More Videos > See More Videos > To maximize the power of consultative selling, we have to move beyond a simplistic view of solution selling. .” So the sales force sits down and makes a list of questions designed to extract information from their prospective clients, in a kind of interrogation.

Sales 41
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AlixPartners Interviews and Culture

Management Consulted

Generally regarded as turnaround market leaders, AlixPartners is doing a killer job at taking up more room in the consulting space by strategically hiring a plethora of gurus. 3 in the chemicals and pharma sector – brand eins. Alix Partners Videos. Leadership & Organizational Effectiveness. Effectiveness. Industries.