Consulting Matters

APRIL 24, 2020

Interview Transcript: Betsy Jordyn : Hey, it’s Betsy Jordyn of the Consultant’s Institute, and I’m so excited to interview Charles Browne. Sometimes the marketing message has fallen off. So, sometimes it’s a disconnect just on that marketing plan. Well, sneakers is a bigger market.

Interviews 156

Interviews Company Marketing Operations 156

Consulting Matters

AUGUST 26, 2020

That works great in corporate, but it really sucks when it comes from a marketing standpoint. It's the words that convince your clients to do what you want them to do from a marketing standpoint, then all the way through how you stand up and influence them when you're within the organization. We have this methodology.

Methodologies 156

Methodologies Consulting Strategy Strategy 156

Management Consulted

JUNE 23, 2015

In May, we launched the Consulting Case Interview Bootcamp – Online. But today, we’re putting all of that activity on pause because we’ve completed a huge undertaking – the launch of the Consulting Fit Interview Bootcamp – Online. Over the years, we’ve made a huge discovery. The problem?

Interviews 100

Interviews Case Interview Consulting Oliver Wyman 100

The Fearless Marketer

MARCH 19, 2018

Almost nobody does because when a new product enters the market, branding isn’t important. Instead, the new product is compared to what came before – in this case the “wired telephone.”. That’s when the marketing shifts from being marketed as a new “Product” to being marketed as a new “Brand.”. Sound familiar?).

Methodologies 70

Methodologies Case Interview Comparison Case Studies 70

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. The firm is a strong niche player, distinguished in its speciality of sales and marketing consulting.

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100

Management Consulted

JUNE 12, 2016

With 27 offices worldwide, Parthenon-EY is still a new venture, although it is has gained decent market share in the 2 years it has been operational. This makes sense, as Parthenon’s founders (and Parthenon-EY Senior Managing Director Bill Achtmeyer) are ex-Bain and the methodology and persona of the two firms are similar.

Interviews 100

Interviews Culture Case Interview Bain 100

Management Consulted

JANUARY 18, 2015

KEARNEY INTERVIEW AND CULTURE. 1997 – First Global Prize, an annual business school case study competition for potential recruits, awarded. Marketing & Sales. Each company faces substantial challenges in the every evolving face of marketing due to consumer trends and industry dynamics. Firm hires 2,000th employee.

Interviews 100

Interviews Culture Case Interview McKinsey 100

CaseInterview.com

DECEMBER 4, 2019

When I first started recruiting for consulting jobs, an interviewer at Bain shared a story (arguably a legend at this point) about how Bain (or it might have been McKinsey) was asked to advise Motorola on whether or not they should enter the mobile phone market. But what happens in smaller markets or with smaller clients?

McKinsey 75

McKinsey Case Interview Bain Data 75

QEmploy

MAY 9, 2019

Interviews have been conducted with clients and consultants in order to give a realistic and broad outlook. The global consulting market is one of the most mature, as it is valued at an astounding $250 billion. The traditional consulting agent market is also evolving into a new phase. You’re not a match.

Industry 69

Industry Consulting Case Interview Recruiting 69

Management Consulted

JULY 12, 2015

In 2007, Abt bought the NYC-based research firm SRBI, combining two market leaders and greatly impacting both companies. Social Marketing and Behavior Change. Market Research Firm – Honomichl U.S. Top 100 company – Washington Technology, a list ranking the largest companies serving the government market.

Interviews 100

Interviews Culture Case Interview Resumes 100

Epicflow

JANUARY 12, 2024

The event will allow project managers to earn PDUs, learn from expert speakers during the educational sessions, acquire new skills, master new technologies and methodologies, and network with peers. The program of the symposium includes case studies, lessons learned, academic research, actionable tips, and more.

Industry 52

Industry Automotive Pharmaceuticals Management 52

Management Consulted

OCTOBER 3, 2012

The prize for best answer was a FREE Consulting Case Bank and The Consulting Bible 3rd edition – a HUGE giveaway – so we weren’t surprised when we heard from so many of you. As we were looking through your responses, we realized you were answering as if you were in an interview – and that’s smart.

Consulting 204

Consulting Case Interview Interviews Engineering 204

Martinka Consulting

OCTOBER 27, 2017

One of my roles was being on the team interviewing the critical (and very expensive) ESOP advisors. In every case the answer was, “the valuation.” Methodologies : The second red-flag topic is the improper use of valuation methodologies. For small businesses, it’s 3-5 times profit (after fair market owner compensation).

ROI 40

ROI Cash Flow Methodologies Small Business 40

Harvard Business

SEPTEMBER 13, 2017

We chose Brazil’s beef industry as the location of our case study , both for the size and complexity of the industry and for its impact on the planet. Nonetheless, the case study demonstrates that measuring the value of sustainable business can be done, and that sustainable business itself can be cost-effective.

Methodologies 28

Methodologies How To Case Study Case Studies 28

Comatch

JANUARY 19, 2022

Flexible businesses are nimble and move at hyper-speed, particularly in fast-moving fields such as technology or digital marketing. When you hire a consultant, ask them about their methodology for solving problems. Business priorities—and their associated tactics—can change quickly.

Consulting 52

Consulting Resumes Case Interview Industry 52

MishTalk

NOVEMBER 20, 2014

The irony in this case is that Italy pleads for far shakier accounting than Brussels. Italy has accused the EU of using “shaky” methodology to evaluate countries’ fiscal policies, raising the stakes ahead of next week’s first verdict on the budgets of eurozone member states by the new European Commission.

Case Interview 66

Case Interview Methodologies Financial Trends 66

Harvard Business

SEPTEMBER 24, 2018

A case in point is WeWork, the provider of coworking spaces, which has grown its enterprise customer base in the last year by 370%. But our research and reporting show this isn’t the case. We’ve separately toured and interviewed principals in more than a dozen corporate coworking spaces in the U.S.,

Company 37

Company Case Interview ROI Metrics 37

Consulting Success

JANUARY 29, 2018

We love being in the trenches with our clients, a case with every professional services firm. Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote. It’s a very crowded market out there. The three of us who own Navalent are also practitioners.

Development 189

Development Consulting How To Case Interview 189

Harvard Business

OCTOBER 12, 2018

Startups are often focused on disrupting existing markets, occasionally bending the rules while doing so. Recently, our team interviewed 40 founders and venture capitalists and conducted two experiments to uncover whether startups, compared to more mature firms, are more likely to be the victims of fraud.

Case Interview 35

Case Interview Methodologies Groups Recruiting 35

Harvard Business

OCTOBER 11, 2017

We focused on experiments performed since 1990, when field studies became more numerous and their methodologically improved. By examining the rates of callbacks, or invitations to job interviews, for white and nonwhite applicants with equivalent qualifications, these studies provide high-quality measures of rates of discrimination in hiring.

Trends 45

Trends Study Case Interview Methodologies 45

Harvard Business

FEBRUARY 28, 2018

As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. As the COO made another well-deserved toast to Anne, Aliyah thought back to her interviews with Ed and Molly.

Case Study 38

Case Study Case Studies Study Case Interview 38

Harvard Business

MAY 15, 2018

A great deal of research — using methodologies such as resume studies and other models — has found that employer discrimination and prejudice plays a large role in creating this gap. In the case of consumer discrimination, some customers may prefer not to interact with minority workers. labor market.

Survey 28

Survey Data Study Education 28

Harvard Business

APRIL 4, 2016

He had spent his entire 14-year career at the company, had worked hard, and had rapidly climbed the ranks in sales and marketing. This was the case for Adrian, who was both promoted to a higher level and moved to a new business unit. He inherited a strong team with a proven track record.

Turnaround 28

Turnaround Chemicals Study Company 28

Consulting Success

FEBRUARY 19, 2018

In this episode, we are discussing the importance of maintaining a long-term strategy and vision for your marketing and networking. Listen to the podcast here: Long-term strategies in marketing and networking offer the greatest rewards for the most successful consultants. I’m delighted to have her join me today.

Consulting 100

Consulting Company Sales System 100

Harvard Business

JANUARY 24, 2017

But the Scalerator is very different from your typical startup accelerator: in our program, startups of any sector or age are accepted only if they have already demonstrated real market traction, high levels of ambition, and have a significant ownership stake. We helped the leading NGOs start growth projects for their own constituencies.

Training 28

Training Training Banking Balance Sheet 28

Harvard Business

MAY 26, 2017

However, the case centered on two Muslim women who had been fired for refusing to remove their headscarves while on the job, and the ruling was seized on by politicians in Germany, France, and the Netherlands as a “headscarf ban.” Both of these studies used the same methodology to experimentally test discrimination.

Study 36

Study Case Interview Methodologies Interviews 36

Harvard Business

AUGUST 9, 2016

It creates more confusion among marketers, even many pricing experts, than any other pricing concept. Marketers can’t use value-based pricing unless they have a specific segment. For products that are truly new, without peers, the value-based pricing methodology won’t work well. 2) Compare with next best alternative.

B2B 28

B2B Productivity Case Interview Comparison 28