LSA Global
JULY 17, 2020
Meaningful Sales Training Outcomes Require Meaningful Steps. If you are looking for real behavior change from your sales force (and you should), you need to change your view of sales training from a one-time event to an ongoing change process. How B2B Selling Has Changed. Challenge for Sales Training – Live and Remote.
Harvard Business
MAY 10, 2018
While there’s less buzz around business-to-business markets, these innovations are changing the game in B2B as well, even in old-line industries selling what might be considered commodity products. For a deep dive into the elements, see our related HBR article “ The B2B Elements of Value ”).
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LSA Global
APRIL 15, 2024
According to Accenture, 80% of B2B customers will change providers at least every two years if their expectations aren’t understood and met. Then invest in the sales processes and business sales training necessary to succeed.
Makarios Consulting
AUGUST 3, 2022
If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. You might conduct training for your customer service representatives to ensure an even higher level of customer satisfaction.
Makarios Consulting
AUGUST 3, 2022
If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. You might conduct training for your customer service representatives to ensure an even higher level of customer satisfaction.
Tom Spencer
NOVEMBER 19, 2016
Further, with Fintech taking hold as a revolutionary force in banking and insurance, the large banks here are considering how to transition in a digital world which will change their business operations and market footprint – and that is not limited just to corporate banks, but global powerhouses like the ECB itself.
Women in Consulting
SEPTEMBER 7, 2017
Either way, my clients are wise enough to realize that they’re operating under a handicap – likely losing both mindshare and market share — if this role is vacant. It’s a solid approach that has become a cornerstone of B2B technology marketing and messaging strategy because it works. Anything less is going to produce less.
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