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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Determining appropriate product pricing (e.g. Prioritizing new product development efforts. Choosing specific product features. This form of segmentation is widely used since specific products often cater to individual needs relating to at least one demographic element. brick-and-mortar vs online).

Apparel 103
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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

Detecting and understanding customer intent can give brands clarity into what a customer is trying to do beyond what they are saying or clicking on, whether it’s an upsell opportunity, a chance to deepen the customer relationship, increase customer retention, enhance a product or service, or something else.

Data 29
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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82
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Rewarded vs. Unrewarded Complexity in Organizations

Kates Kesler

A well-designed organization structure brings management attention to the nodes where value and capabilities are created—the intersection of customers, brands, products, emerging markets, functional expertise, and other strategic choices. Often, rewarded complexity is a result of making things simpler or more compelling for customers.

Apparel 50
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BTS Group Interviews and Culture

Management Consulted

BTS Group specializes in digital technology, leadership development, sales training, and assessments. However, the firm operates in five main practice areas: Assessments, Business Acumen, Leadership Development, Sales Training, and Strategy Execution. Leadership Development. Household Products. BTS GROUP KEY STATS.

Groups 100
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Job Hub: TOMS Jobs and Culture

Management Consulted

Today we highlight tremendous business analyst and post-consulting leadership jobs at TOMS. Whether someone is out shopping for apparel or looking to better our world, TOMS gives an opportunity for both. Founded by Blake Mycoskie in 2006, TOMS is the profitable product of a philanthropic vision.

Culture 100
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Is Your Company Actually Set Up to Support Your Strategy?

Harvard Business

A new operating model also requires a governance structure and leadership model so leaders know how they will exercise operational control and inspire employees—and hold themselves accountable for doing both. Banks emphasizing products, meanwhile, have turned to partnerships. Yet change they must.